About BlueChip Communication Content Marketing company in Sydney, Australia
Strategy-led evidence-based PR and marketing for financial services organizations. BlueChip Communication is the Australian leader in integrated communication for financial services. Our Net Promoter Score consistently exceeds 90%. We create and impleme
We exist to help you (smart values-driven leaders) create a better financial future for the people you serve.
We help you lead with marketing and PR that helps you solve problems and create opportunity. We#39;ll ask what your why? is before we work with you. Our work together works best when understand your purpose values and how you deliver value to those you serve.
More than PR. We#39;re known for integrating PR marketing and communication to help financial services clients. Here#39;s how.
PR and marketing that works is both art and science. We create an evidence base to give you confidence in your choices about both. This might mean combining your existing data new research or analysis and our insight about what#39;s worked or not in similar situations with similar clients in similar situations. This kind of a robust evidence-base helps you succeed faster and with less execution risk.
Our advice strategies and programs are integrated (across channels and media) strategic and always laser-focussed on your objectives. While you might believe you need a certain tactic or approach if its not going to help achieve your goals well advise you to drop them. Equally we#39;ll bring you ideas and tactics you wouldn#39;t have considered if our evidence suggests they#39;ll work.
We#39;re active participants in the industry as investors members and clients ourselves. We know this industry from almost every angle - its challenges audiences and contexts. We#39;ve worked in and for fund managers super funds insurers banks financial advisers SMSF providers professional services firms and others like you. This industry knowledge our relationships marketing and public relations benchmarks and experience with similar clients in similar financial services sectors in often similar situations are #39;baked in to our advice.
I co-founded BlueChip Communication because I believed in a better way.
By 2003 I#39;d spent more than a decade in senior PR amp; marketing roles in financial services. I#39;d be fortunate to work on high profile complex and high risk matters with inspirational leaders and be well rewarded.
But I was frustrated. Hollowed-out. Over it.
Over PR itself internal politics the pace of change and partners who didn#39;t know our business well enough and who cared a lot less than I thought they should - about clients shareholders and sustainable outcomes.
I thought How hard can it be to serve clients ethically hire smart and decent people be a good employer and do PR and marketing work that works in financial services? There HAS to be a better way.
So here we are living the adage that getting ahead is better than getting angry.
This desire for a better way has attracted like-minded clients and colleagues who want to be on the right side of history and deliver real value to those they serve.
My team and I are proud to help build momentum: for you your business and ours.
We#39;re constantly evolving what we do how we do it and who we do it for.
Our values and attitude are constant: we#39;re problem solvers brave #39;assume good#39; radically candid focussed on the #39;greater good#39; and we win.
BlueChip Communication have continually shown an in-depth strategic insight into the financial services market… they not only are experts in their field but also understand how to work within a broader team of Marketing and Communications professionals to launch an integrated marketing strategy.
Level 8 82 Elizabeth Street
Sydney NSW 2000
+61 2 9018 8600
Profile & position: organizations, brands, and their leaders Drive growth: in revenue, reach and influence Manage reputation risk: live crisis situations, crisis prevention, and reputation rebuild. Our clients include local and global asset/fund manage
