WOW MKTG Market Research agency official website in Coral Gables

WOW MKTG Market Research company

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About WOW MKTG Market Research company in Coral Gables, United States


We hand-picked complementary personalities who are not only talented and experienced with world-class brands but driven intellectually curious and selfless - resulting in authentic and passionate work.

A uniquely designed internship program that allows students to experience more than making copies and getting coffee. Every season the Ships interns working across every discipline in the industry are tasked with creating a full campaign for a nonprofit organization one of our partners in just six weeks. This trial by fire is judged by a panel of experts and one intern walks away with a scholarship.

At WOW we believe growing and maintaining relationships is the key to continued success. Thats why we invite our partners friends and family to WOW for a quarterly mixer where we break down traditional industry walls and build new ideas.

Getting coffee and making copies? Not at WOW! Our award-winning internship program The SHIP puts the ship in internship. For six weeks students gain valuable experience across every discipline of the marketing industry. The goal of the program is to help elevate the career of promising students attract exceptional talent to South Florida and foster future marketers and leaders that will revolutionize the industry. With this mission in mind The SHIP interns are tasked with creating a multidimensional campaign for one of our nonprofit partners. Want to know what makes it even more unique? The team with the most compelling campaign earns a scholarship!

Our logo is a visual representation of Christ the driving force behind WOW MKTG. Jose Dans a man of faith put everything in His hands 15 years ago when he took a life-changing leap and created WOW. In everything we do every step we take and every decision we make we are guided by faith. Honesty ethics and loyalty are at the core of every decision we make.

305.273.8373

Jose has decades of experience in advertising and experiential marketing as well as media planning and buying in both English-language and Spanish-language. He invested most of his career development at Fox Television USA Networks Tribune Corporation and Univision Radio where he built loyal relationships throughout his tenures. Jose began WOW as a premiere events marketing firm and evolved it into the fastest-growing full-service marketing agency in the state. He has meticulously hand-selected his team of experienced industry professionals to help him lead a cross-disciplinary vision of an innovative more streamlined agency service approach. As a man of faith Jose does not take his success lightly propelling his family and company to give back to the community. Together they donated more than $3 million to major nonprofit organizations in the markets that WOW MKTG serves. This New Jersey native who makes Miami home with his wife and three children also sits on the boards of the Dolphins Cancer Challenge Chapman Partnership for the Homeless and Nicklaus Childrens Hospital Foundation.

Betsy guides client strategies leading an experienced account service team to navigate client relationships requests and agency deliverables. Before joining WOW in 2015 she held various positions including Group Account Director for Zubi Advertising Southeast Advertising Manager for Time Inc. and Senior Director of Corporate Marketing at Simply Healthcare Plans. On the agency side Betsy has experience with the following clients: American Airlines Ford Motor Company SC Johnson Florida Lottery Miami Heat Wachovia. Shes also active in the community as past president of the American Advertising Federation of Miami.

Felix leads our multidisciplinary creative team in delivering award-winning strategically developed concepts art and copy for integrated campaigns. He came up the agency ranks in Puerto Rico with stops at global agencies like Wing Latino Circulo LOWE DDB and Euro before joining Republica in Miami. He built and led creative teams at multiple stops developing talent and world-class creative campaigns for regional national and international clients such as Burger King Suzuki Honda American Airlines Pernod Ricard BBVA Sedanos Supermarkets and Baptist Health South Florida.

Yoly and her team plan and execute spectacular experiences for thousands of people every year featuring drink food entertainment promotions demonstrations and discussions at meticulously designed produced and managed events for companies such as Disney Univision and UHealth as well as large organizations such as The American Cancer Society Miami Childrens Museum Big Brothers Big Sisters Jackson Memorial Hospital Nicklaus Childrens Hospital YoungArts and the South Beach Wine amp; Food Festival among others.

Virginia manages a team of accounting operations and human resources professionals at WOW MKTG bringing 25 years of experience in business and law to our organization. Starting as a paralegal in government law Virginia moved into the world of law firm operations and administration. She subsequently managed accounting and human resources for a series of medical practices and healthcare support business before joining WOW.

Diana skillfully crafts the right messages for every audience in both English and Spanish delivering it through the appropriate channels. She previously served on the leadership teams for several nonprofit and business organizations including St. Jude Childrens Hospital Autism Speaks and the Greater Miami Chamber of Commerce. Her experience includes working on significant public relations and social media initiatives for large national accounts such as Target Nielsen Homewood Suites Toyota AARP and Univision Communications Inc. Before joining WOW MKTG she worked at Republica rbb Communications and The Conroy Martinez Group. Diana is a proud University of Florida alum and member of its leadership honorary society known as Florida Blue Key. Shes also served as president of the UF Association of Hispanic Alumni and is currently a member of the Junior League of Miami.

Calm under pressure Diego is an expert in developing and executing data-based strategies to drive clients ROI via any and every paid digital and social media channel. He has experience on the client and agency side in accounts and media and with multi-cultural/multi-channel campaigns. His experience includes Account Director at Accentmarketing Communications and SapientNitro VP of Digital Strategy for TMP Worldwide and VP of Digital Strategy amp; Media for Starmark International. Diego has executed digital marketing plans for General Motors Celebrity Cruises The Walt Disney Company SeaWorld Orlando SCJohnson Wax Johnson amp; Johnson CVS Nova Southeastern University Florida International University School of Business Kaplan University Career Source Florida FPL FiberNet and The Childrens Trust.

Xavier is plugged in and harnessing a world of code and tech to engineer sites apps and interactive units for WOW MKTGs clients making the impossible look easy. He began his career 16 years ago as a graphic designer and animator transitioning into interactive design and development early in his career. He perfected his diverse talents at local startups and boutique digital shops before leading the Interactive Development team at Republica. Xavier has seen it all from landing pages for Google to complex sites for banks and pharmaceutical brands. Hes also worked for brands like Burger King Four Seasons Nielsen Toyota NBCUniversal and even The White House.

Eileen leads the project management team at WOW MKTG bringing more than 18 years of advertising experience to a department that is critical in ensuring quality and objectives are met on time and within budget. Whether its coordinating agency workflow or managing end-to-end project completion Eileens organizational abilities and attention to detail help guarantee that our clients goals are always a priority. Before joining WOW MKTG Eileen worked in account services and project management at BlackDog Advertising and Creative Marketing Partners where she worked on campaigns across an array of industries including tourism hospitality healthcare and automotive.

Episode 1: Agency life starts to get real for our eager interns on their first week on The SHIP. Watch as they get their first taste of what it takes to be a successful marketer in a competitive fast-paced industry.

Episode 2: The interns roll up their sleeves for a good cause and learn some interesting news about their summer assignment. Find out more on Episode 2 of The SHIP.

Episode 3: The interns start working on their big summer assignment and just like it happens when working on real campaigns the team encounters a few curveballs along the way. Watch more on episode 3 of The SHIP.

Episode 4: The interns gain valuable insight from WOW MKTG#39;s founder and president Jose Dans and The SHIP Season 1 winner Jake Nardo as their campaign begins to come together.

Episode 5: With the help of the agency#39;s leadership team the interns fine-tune their final campaign in preparation for the highly-anticipated presentation to a panel of expert judges.

Episode 6: In their final bid for the coveted $5000 scholarship the interns showcase the knowledge and experience they#39;ve gained over the course of the past 6 weeks to a panel of judges.

Episode 7: Six hopeful interns. Six challenging weeks. It all comes down to this moment. Only one of our interns will be named the winner of The SHIP Season 2 and take home a $5000 scholarship.

This week on The Ship the interns get a behind-the-scenes look at the inner workings of WOW MKTG and prepare for the road ahead.

As they approach their first project touchpoint with our leadership team our up-and-coming marketers learn the importance of being prepared. The Ship continues to go above and beyond a typical internship program to give students a real-world experience.

With guidance from our leadership team our interns start to come together to shape their campaign pitch.

With one week until the final presentation our interns deliver their last practice pitch and receive feedback from our leadership team.

It#39;s the last week of The Ship and it#39;s time for our interns to present their campaign to our panel of experts. Six will graduate from the five-week program but only one participant will take home a $5000 scholarship. Tune in below to see the finale and congratulate them all.

Take a look at some of the best behind-the-scenes moments of our dynamic internship experience The Ship. Applications for next year will open on Monday January 14th.


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