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About Algorithm Digital Strategy company in Australia, Australia


GWM is Australias most effective digital marketing agency with proven strategies to help your business grow. Our mission is to provide online marketing solutions to Australian businesses by increasing their online exposure traffic and sales.

We draw on the resources of 40 plus digital marketing specialists across 4 offices providing genuine value and results for our clients. In fact were so effective at what we do that over 20 digital agencies (and growing) have turned to GWM to provide SEO services on their behalf.

We get a huge buzz out of helping our customers grow their business. There are no quick fixes or magic dust in SEO but the right strategies will deliver great results for your business over time and thats what we promise.

Our core values are Accountability Responsibly and absolute Transparency. We like to include our clients in the process and make sure they are completely satisfied with the approach we plan to take.  You can count on us to deliver extraordinary results and provide exceptional value for your hard-earned money.  Were a boutique agency with large agency resources.  But dont take our word for it.

I have a confession to make Im a Google Geek! There you go I said it.

After completing my Masters in Engineering I followed the normal and predictable path in a safe well paid job in corporate Australia. A few years on going through the motions of my mundane 9 to 5 job like most entrepreneurs I had an epiphany. This was not the path for me.

So I started working on my grand plan to market widgets to the world via the world wide web. Working through the night on my new e-commerce venture I finally launched my grand new business to a world that had been waiting with bated breath for my exciting new offer. Launch day finally came and I excitedly clicked on my customer enquiries page and low and behold not a single enquiry. A week or so on and with some tweaks to my home page and checkout I re-launched. Miraculously not a sale Zero Nada Zilch! And so began my real-life journey into the world of search-engine-optimization and pay-per-click. I spent hours days weeks months consuming every article online course blog and book ever written about driving traffic to a website.

It became all-consuming as I lapped up every piece of knowledge becoming obsessed about how Google algorithms worked and how best to navigate the complex world of SEO.

This journey led me to a job at a leading digital marketing agency in Sydney. Whilst at first over the moon at landing my dream job I gradually become frustrated and disenchanted at the service levels and value that my employer was providing to its clients. I realised that I could provide a far better service for a fraction of the price and with little more than a laptop and big dream this was the birth of GWM.

Finally being able to put into practice all that I had learnt our own site had outranked all our competitors within six months in the most fiercely competitive market Sydney. And the rest they say is history……

Oh and I almost forgot to mention the only thing I love more than search engine optimisation is my beautiful French Poodle Lucy.

As a Marketing Manager I cut my teeth working on the other side of the table with iconic brands such as Ford Motor Company Officeworks Superstores and AV Jennings. Being on the client side and working with many of Australias largest ad agencies taught me a thing or two about service levels and perspective from the client side.

After 15 years I decided to make the jump into small business and entrepreneurship and acquired a share in a small fruit delivery business called The Fruit Box. Knowing nothing about fruit and even less about delivery systems we developed an idea of providing fresh fruit to offices as a healthy alternative to traditional tea-room snacks. This novel idea soon exploded and within a few years we had expanded the business nationally. With a little help from Google and some smart marketing we were making over 15000 weekly deliveries when I eventually sold my share in the business a few years ago.

Which brings me to my next adventure. Are you old enough to remember the legendary TV Ronson Shaver ad campaign with the guy who loved the product so much he bought the company? Ok Im not that old and it wasnt quite like that but when I was introduced to Sam I knew Id found my perfect match. Having grown a successful business I knew a few things about the power of Google and digital marketing in building a brand.

I was drawn to the passion and sheer genius of Sam and his team at GWM and the appeal of helping other businesses grow.

By the way I also have a special relationship with a girl called Minnie.

CEO and Founder of Hoselink amp; True Protein

CEO and Founder of Breakthrough Corporate Training

CEO and Founder of Total Appliance Repair Centre

Prahran VIC 3181

Capalaba QLD 4157

North Sydney NSW 2060

21000 Novi Sad Serbia

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Sam Cyrus – Founder and CEO

I have a confession to make Im a Google Geek! There you go I said it.

After completing my Masters in Engineering I followed the normal and predictable path in a safe well paid job in corporate Australia. A few years on going through the motions of my mundane 9 to 5 job like most entrepreneurs I had an epiphany. This was not the path for me.

So I started working on my grand plan to market widgets to the world via the world wide web. Working through the night on my new e-commerce venture I finally launched my grand new business to a world that had been waiting with bated breath for my exciting new offer. Launch day finally came and I excitedly clicked on my customer enquiries page and low and behold not a single enquiry. A week or so on and with some tweaks to my home page and checkout I re-launched. Miraculously not a sale Zero Nada Zilch! And so began my real-life journey into the world of search-engine-optimisation and pay-per-click. I spent hours days weeks months consuming every article online course blog and book ever written about driving traffic to a website.

It became all-consuming as I lapped up every piece of knowledge becoming obsessed about how Google algorithms worked and how best to navigate the complex world of SEO.

This journey led me to a job at a leading digital marketing agency in Sydney. Whilst at first over the moon at landing my dream job I gradually become frustrated and disenchanted at the service levels and value that my employer was providing to its clients. I realised that I could provide a far better service for a fraction of the price and with little more than a laptop and big dream this was the birth of GWM.

Finally being able to put into practice all that I had learnt our own site had outranked all our competitors within six months in the most fiercely competitive market Sydney. And the rest they say is history……

Oh and I almost forgot to mention the only thing I love more than search engine optimisation is my beautiful French Poodle Lucy.

Chris Grodski – Director

As a Marketing Manager I cut my teeth working on the other side of the table with iconic brands such as Ford Motor Company Officeworks Superstores and AV Jennings. Being on the client side and working with many of Australias largest ad agencies taught me a thing or two about service levels and perspective from the client side.

After 15 years I decided to make the jump into small business and entrepreneurship and acquired a share in a small fruit delivery business called The Fruit Box. Knowing nothing about fruit and even less about delivery systems we developed an idea of providing fresh fruit to offices as a healthy alternative to traditional tea-room snacks. This novel idea soon exploded and within a few years we had expanded the business nationally. With a little help from Google and some smart marketing we were making over 15000 weekly deliveries when I eventually sold my share in the business a few years ago.

Which brings me to my next adventure. Are you old enough to remember the legendary TV Ronson Shaver ad campaign with the guy who loved the product so much he bought the company? Ok Im not that old and it wasnt quite like that but when I was introduced to Sam I knew Id found my perfect match. Having grown a successful business I knew a few things about the power of Google and digital marketing in building a brand.

I was drawn to the passion and sheer genius of Sam and his team at GWM and the appeal of helping other businesses grow.

By the way I also have a special relationship with a girl called Minnie.


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