About Calibrate Brands Content Marketing company in Baltimore, United States
With over 30 years of experience, we are a highly collaborative group of strategists, creatives, and engineers that craft authentic brand stories using smart strategy, marketing, content, campaigns, design, and more. We take a holistic approach that encom
With over 20 years of experience we are a highly collaborative group of strategists creatives and engineers that craft authentic brand stories using smart strategy marketing content campaigns design and more. We take a holistic approach that encompasses in-bound and out-bound tactics as well as online and offline media. We are an agency that delivers award-winning work for some of the biggest brands. Our capabilities span the entire spectrum — from ideation amp; digital strategy through to UX website design amp; development. By developing an intimate knowledge of our clients and their audiences we bring innovative ideas to life and drive ROI and customer engagement at every turn.
John is a managing partner at Calibrate Brands. Previously John headed up technology and marketing services at a Baltimore agency as the Director of Client
Services working and refining the agencys customer experience consulting with customers on key initiatives and strategies and assisting in expanding key technology partnerships. In his technology role he was responsible for the development of technical plans and implementation of eCommerce and B2B sites on platforms such as Magento Bigcommerce HubSpot COS and WordPress to name a few.
Prior to his life heading up agencies he spent 10 years working for Aerotek and TEKsystems staffing arms of the parent company Allegis Group. In his role there he headed the group of development and creative team that managed all marketing and web site management of nearly 20 web entities.
Living and breathing HubSpot John helps with implementing the latest web techniques to help increase revenues for his clients nationwide. He holds current certifications in HubSpot HubSpot Design HubSpot Sales Software Inbound Marketing and in the Growth Driven Design methodology.
As a branding agency everything we do begins with detailed research and discovery. We analyze market trends evaluate the competitive landscape and immerse ourselves in our client#39;s brand.
At the foundation of a successful campaign is a comprehensive strategic plan. We work hand in hand with our clients to formulate a streamlined plan of attack and set benchmarks so we can track the results.
Time to turn creative concepts into response driven tactics. Using a variety of medias we engage consumers and embrace them where they live. Finding ways to increase brand awareness build relationships and drive sales.
After the launch of each campaign we spend time understanding the results. We look at the metrics find key insights and implement adjustments to make informed marketing decisions on future brand initiatives. And then we evolve the brand.
Our capabilities span the entire spectrum from ideation & digital strategy through to UX, website design & development. By developing an intimate knowledge of our clients and their audiences, we bring innovative ideas to life and drive ROI and customer en
