About Jacob Cane & Co Content Marketing company in West Lafayette, United States
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Our firm provides Business Consulting Digital Marketing and Creative Services to address your most crucial business priorities.
A business is more than a job its your dream - protect it. We solve problems present ideas develop solutions to overcome obstacles and measure results so you achieve that dream.
Operate as one firm giving each other support and coaching
Our consulting model produces a synergy that allows clients to benefit from all the firms knowledge. Each focus is contained within the firm.
A creative start.
#39;Jacob Cane#39; was originally used as a pseudonym for artwork created by our founder more than 25 years ago. Seeing some success as an artist the name continued to be used and was first registered as a business name in 1995 as Jacob Cane Design.
Starting off as a freelance graphic artist and web developer the challenges of self-employment were quickly learned through the course of business. As many other self-employed persons often realize to be successful it was necessary to create a business structure and strategy that was more than billable hours spent on a project.
To be successful the freelance model had to give way to the consulting and service model needed to build lasting relationships with our clients and truly service them as a whole thus the firm was developed and named Jacob Cane amp; Co.
Using this model the client is put at the center and we look at the business as a whole and how we can make it successful or run more efficient not just work on the piece we were freelanced to complete.
Our passion obsession even is to make business owners realize their dreams. It#39;s part of the American dream set out to create and build something from nothing!
The vision to make dreams work.
Jared was born in Lafayette Indiana. He attended Purdue University in 1997. Since he can remember it has been a dream to own a business and help others achieve the same goal. He founded Jacob Cane amp; Co in 1995 to provided the absolute best marketing and consulting solutions available to his clients.
Purdue University West Lafayette IN 1995-1997.
School of Technology Technical Graphics Communications.
Founded Jacob Cane amp; Co. Indiana Corporation 1995 - Marketing amp; Consulting firm.
Founded Capital Options Inc. 2005 - Financial and Business Services Corporation
Co-Founded a Real Estate Brokerage firm 2006 - Real Estate Investment and Brokerage services
Licensed Real Estate Brokerage Indiana 2006
Studied Business economics and formation 2006 Sutton Graham Kiyosaki Morris McQuown
Studied Governmental history 2007 Shlaes Carr
Studied Business history 2008 Chernow Mellon
Co-Founded Lafayette Busienss Networking LLC. 2008 - Local business networking and community outreach group.
Co-Founded Citizens In Action LLC. 2007 - Community organization and education.
Professional Marketing Consulting Summary
Market Penetration: Developing a model that moves an entity from a monolog to a dialogue with the customer is now required. Disseminating information is no longer effective by itself; customers demand interaction to achieve brand loyalty.
Brand Management: Focusing on a consistent brand message across all forms of media is key to establishing and managing a successful brand. The objective being to build an impenetrable moat around an entity using the brand thus creating competitive advantage.
Initiatives and Main Contributions
Founded Jacob Cane amp; Co.
Served as President and Chairmen of the Board from 1995 to present.
Business model - Created a unique business model for the foundation of a marketing firm that focuses on client success as the means of obtaining future business.
Combined three central services as divisions of the company: Marketing Design and Consulting. Thus allowing the client to have the means of managing they#39;re marketing needs from one source.
Created structure and systemized our approach to problem-solving.
Developed Measure results Achieve dreams. Which has become the core of our company and our thinking.
Developed Amplified and Validated Marketing (AVM). The theory put into practice a consistent brand message used across all media simultaneously produces a lasting and favorable impression on the target audience.
Developed Custom Graphics Company standards
Innovation and Standards Web Development
Innovation and Standards Analysis Strategy Planning amp; Growth consulting studies.
QuickBooks Online Certified ProAdvisor
Trent graduated from Purdue University with a Bachelor in Industrial Management 2002 and received a Master of Business Administration (MBA) from Indiana Wesleyan University in 2005.
Business Consultant Jacob Cane amp; Co.
We help successful small business owners by streamlining their accounting books saving them time and money.
