About The Plaid Penguin Creative company in Charlotte, United States
The Plaid Penguin is a Food & Beverage Advisory Group. Our work is designed to help food and beverage brands in times of growth and transition. We focus within 4 key sectors: Hospitality, Real Estate Development, CPG and B2B. We are creative thinkers driv
We like being creative but we like being creative problem solvers even more. In fact we may enjoy nothing more than helping a client find breakthrough ways of reaching its audience. We know how to shift the buyers perspective on an incumbent brand that might be losing some of its relevance. We know how to help new brands quickly gain traction and then earn loyalty over time. Wherever a brand is in its lifecycle we can identify the right set of activations to support your business objectives.
All of our strategic design and communications solutions are grounded in three important things: a deep industry knowledge an unbridled enthusiasm for all things food and drink and a recognition of the realities of your business.
Our strategies and creative solutions are incisive. With our focus and expertise youll get the best opportunity to hit the bullseye with your customers.
We know how to talk to your customers because we know who they are inside and out from the food-obsessed to the food-conscious. This kind of familiarity accelerates your ability to get results fast.
We love a good brainstorm session but we also love a good bar chart. With us you get creative talent and analytical problem-solving. No need to compromise.
Penguins are a loyal collaborative bunch. We think of our client engagements as partnerships and enjoy working with other talented people to build and transform a brand.
We take the work we do seriously but not ourselves. Have you ever watched a penguin toboggan?
704.919.1726
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We offer a potent, 1-2-3 punch of deep industry expertise, creative design services, and a technical acumen rooted in sound business principles. This allows us to be a one-stop partner that can provide comprehensive services and holistic counsel. The work