About TOPO Market Research company in Redwood City, United States
TOPO is a research and advisory firm that helps sales and marketing organizations grow revenue faster. Over 200 clients combine our proprietary high-growth data set™ with industry-leading research and advisory services to accelerate mission-critical priorities related to revenue growth.
Sign up for weekly brief on latest surveys insights and trends.
Were committed to helping you grow faster. From having a proprietary high growth data set hiring the best Analysts to developing specific actionable sales and marketing programs for our clients everything we do at TOPO is about helping you grow. Here are a list of mission critical priorities that are consistently found in high growth companies:
Go-To-Market Overhaul –Leading sales and marketing organizations are completely rethinking their go-to-market strategy given economic conditions
Account Based – Account based has become the dominant GTM strategy because of compelling ROI numbers and alignment
Sales Development – A dedicated and highly optimized sales development function (inbound and outbound) has become table stakes
Retention and Expansion – The fastest growing companies make retention and expansion (not just net new customer acquisition) key growth priorities
Extreme Value – Sales organizations are adopting value selling tactics such as discovery and buyer centric messaging to accelerate growth
Digital Transformation – The best companies have highly functioning sales/marketing tech stacks that automate menial tasks and provide accurate visibility
If you want to learn more about how TOPO can help your sales and marketing organization let us know. Were here to help!
© 2021 TOPO Now Gartner. All rights reserved.