About TrindGroup Market Research company in Auburn, United States
Industrial-focused PR, marketing, and creative design group. Helping businesses sell their message is at the core of what we offer. Our integrated approach involves spreading the right message through PR, engaging the right audience through marketing and
We know your main goals: new leads and increased sales. Ultimately both of these goals come down to relationship building and with your target audience.
TRINDGROUP was founded in 2008 when a visual communication professor and a public relations/marketing guru joined forces to help businesses achieve their goals through strategic messaging great design and storytelling.
Our founders Kevin and Jessie had a vision for working with clients in the B2B space and developed an equally creative and engineered approach to unite B2B industrial and manufacturing markets with their target audiences. In 2015 they teamed up with Andy an engineer turned CEO and begin to dive deeper into the industrial segments we serve. TRINDGROUP partners with organizations to enhance their communication and messaging channels through marketing public relations and creative design. Our clients grow harvest design manufacture and provide services that support and drive the U.S. economy.
Looking for a long-term partner to focus on your goals and branding needs? Our year-long partnerships can build your brand through full-service PR marketing and graphic design. Were here to be a consistent and reliable member of your team.
Choose services you need right now through our ’pay for what you want’ partnership. Our team can work with you on short-term projects such as website design communication strategy development social media campaigns email marketing and more.
Each of our team members is a specialist in his or her field so when you work with us you arent limited in the support you receive. Yes youll have an account manager but youre also working with experts in visual communication media relations digital marketing technical writing and more…all of whom will collaborate on behalf of your business.
Winning business for our clients is our number one goal. This takes strategic planning innovation experience and hard work. Being recognized for the Work we do is just a bonus.
Just a few of the accolades weve earned.
Kelli Hartsock is an operations strategist with a demonstrated success of working in all areas of marketing public relations and advertising. Kelli serves as the VP of Operations at TRINDGROUP. Prior to joining TRINDGROUP she spent more than 25 years of progressive client service marketing communications and operational experience at several marketing and advertising agencies in northeast Indiana. Kelli enjoys being a catalyst for change and improvement as well as the variety of work and industries her clients are in. She is energized by initiatives that seek to strengthen promote and grow her clients brands and her internal teams.
Kelli holds a B.S. degree in Journalism/Advertising and minors in marketing and speech communication from Ball State University in Muncie Indiana.
Mary Catherine Ratliff is a Senior PR and Marketing Manager who specializes in traditional public relations including media relations and also has years of experience in social media management content development digital marketing and internal communication. Mary Catherine develops strategic PR and marketing plans for her clients based on their business goals and manages the execution of those strategies day-to-day. She has worked with a wide range of B2B and B2C brands including those in marine oil and gas engineering aquaculture law finance manufacturing entertainment and health/wellness industries.
Mary Catherine holds a B.A. in Public Relations with minors in business and Spanish from Auburn University.
When shes away from her work laptop you can find ’MC’ exercising cooking writing for fun and spending time outdoors.
Wesley Coffman is a Graphic Designer who specializes in print and digital marketing assets. His expertise in Photoshop Illustrator and InDesign allows him to produce award-winning content that tells engaging stories. He is passionate about building and maintaining company websites and brand identities through consistent and cohesive design. His work is guided by a strong sense of discipline and the belief that graphic design can solve real world problems as a form of visual storytelling that communicates ideas and connects people through everyday materials and services. His work has been seen on local regional and national levels while being recognized by the Public Relations Council of Alabama and the American Advertising Federation.
Wesley holds a B.A in Graphic Design with a minor in Art History from the University of Alabama at Birmingham.
Jessie King is a content strategist/technical writer and co-owner of TRINDGROUP. Jessies background is in communication specifically public relations and marketing. Before founding TRINDGROUP Jessie served as a lecturer in the Auburn University School of Communication and Journalism teaching a variety of communication and public relations classes. She has worked with a variety of industrial clients throughout her career and specializes in the oil and gas (upstream midstream and downstream) and engineering sectors. She spends much of her time working with clients to develop research and write articles white papers blogs and other content. Jessies industrial experience and emphasis on the strategic communication process offers our clients an easy transition to working with an agency.
Jessie holds a B.A. in Public Relations from Auburn University and a M.A. in Mass Communication with a concentration in Qualitative Research and Argumentation from Auburn University.
Kevin Smith is co-founder and Creative Director for TRINDGROUP. Kevin directs the creative and collaborative process within the TRINDGROUP studio and oversees the creative direction of project and retainer clients and their visual messaging. Kevin is currently an Associate Professor in the area of Media Studies in the School of Communication and Journalism at Auburn University. As co-creator of the Visual Media track Kevin focuses on the aspects of visual storytelling. As media channels evolve Kevin has concentrated his interests from graphic design to cinematography 2D and 3D motion graphics in filmmaking and currently augmented reality.
Kevin earned a Master of Fine Arts in Communication Design from Louisiana Tech University and a Bachelor of Fine Arts in Graphic Design from Auburn University.
Let us prove to you our mission is to build brands through great work.