About Web4Retail Email Marketing company in Waltham, United States
Denise Keniston is an entrepreneur and former tv news anchor. Right out college she landed her first on-air tv news job and that kicked off a long and rewarding career in journalism. It wasnt long before she moved through the ranks and ended up reporting on Capitol Hill in Washington D.C. and winning several journalism awards. After 15 years of on-air work she took a major risk by quitting her tv news anchor job and founding her first marketing agency and production company Keniston amp; Company recognized as one of the top 100 independent media buying agencies in the country. In just 3 years she took Keniston and Company from a startup to a 7M business. Along the way she taught herself how to trade stocks and futures and has consistently booked annual gains.
Denise now runs Web4Retail a marketing agency and hosts the #AskDenise Show a conversation about social media business entrepreneurship fashion where Denise shares answers from her own experiences and expertise in running successful businesses.
Denise is also a public speaker delivering speeches to corporations and at conventions across the country which you can watch here on her YouTube channel.
Fresh out of college Denise landed her first on-air tv reporting job in a small market in Washington State. She purchased a car for $500 and started the 3000 mile cross-country trek from Maine to the West Coast. ¾ of the way through her journey the car died in Wyoming and she hitched a ride with a trucker to make it to her first day of work at the studios of KREM TV.
Denise was a natural investigative reporter. In her first year as a cub reporter she broke 3 national stories and appeared on the Ted Koppel Show as well as the ABC morning show. She ended up working on-air in Seattle Washington D.C. and Columbus where she won several journalism awards along the way.
Over the years she rose through the ranks to the anchor desk. Her ratings were consistently high and Denise became well-known for her relaxed and relatable on-air style. After 15 years as an on-air talent Denise followed her entrepreneurial spirit and founded her first company Keniston and Company.
Keniston and Company was a full-service advertising agency and production company. During this time Denise was able to expand professionally and creatively. She produced and syndicated the tv show Treasure Hunt and published the magazine Vintage Life. HGTV approached her offering to purchase the trademark to Treasure Hunt an offer she turned down. At the same time Keniston and Company quickly distinguished itself as one of the top 100 independent media buying agencies in the country. Kamp;C was the agency of record for Adelphia Cable and as such handled all of the media buying for the entire East Coast. When Comcast Cable and Time Warner Cable formed a partnership to purchase Adelphia Cable for 15B Keniston amp; Company was there managing millions of dollars in ad spending per month. At the time it was the biggest corporate purchase in history.
Denise Keniston has modeled for magazines on runways and on television. These early experiences in front of the camera are where she received her initial on-the-job training. At the same time she was asked to work as a spokesperson which took her to Europe and across the United States as a corporate representative and advocate. Exposure to the world of photography and fashion inspired Denise to publish Vintage Life’ a small magazine focusing on all things vintage.
In 2007 Denise sold Keniston amp; Company and shortly after formed Web4Retail. By 2009 she regained control of Keniston amp; Company and today both agencies work in tandem under her stewardship. She has built Web4Retail to a 1.5M business with a growth rate of 23% annually. If you want to contact Denise you can do it easily by filling out this form or finding her on social media under the handle of @DeniseKeniston. See you there!
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Email Marketing
President amp; CEO
Director of Web Properties
Social Media Manager
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