Some details
Our Solution
We created branding, positioning that leveraged the brand’s experience and reputation in Hair colour. Making bold, bright colour the main feature meant it stood out in an industry that used softer, muted colours. Combine this with quirky, conversational and fun copywriting created a fun and energetic brand.
We worked with the client and suppliers to choose the best bottles, tubes, lids and printing
to get the best solution. All brand positioning, styleguide, copywriting, packaging design to print files created by Blask Design. This range included over 40 individual products.