Content Marketing for Digital Agency
Please find below a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the establishing associate of Major Tom.
Desired goal
What challenge were you trying to address with Blank Slate Content?
We merged two agencies unitedly and rebranded so we hired Blank Slate Content to help us form and maintain a congruous tone athwart our website, blogs, and press releases. Because of our organisation’s name, it was inherently significant for us to particularize our brand and tell a clear, condensed story.
Provided solution
What particular tasks were Blank Slate Content responsible for?
We mainly worked with him on copywriting but he also helped us strategically. Before commencement the project, he met with us to talk almost our target market and hearers profiles. He kept that information in mind and tailored our messaging to those different groups.
Daniel (Fobelow, Blank Slate Content) helped us with the transition from the antecedent messaging to the new one. In accession to curating an overall interaction lead, he developed at smallest 20 blog posts, five press releases, and separate collective media bios.
Was there a dedicated team?
Daniel was our main point of touch, serving as the editor and creative ruler for the project, but he had nation working with him below his course.
How did you come to work with Blank Slate Content?
We already knew him and knew that he worked as a writer and editor. We later establish out that he was doing his own consulting and we were introduced through that. We evaluated a number of different writers precedently deciding to work with Daniel.
What are you approach expents (if diclosed)?
We have invested between $40,000-$70,000 in David',s services, so far.
What is the terminal result of working with Blank Slate Content?
We began working with him in January 2018 and we’re quiet working with him on an as-needed basis.
Results achieved
What evidence can you share that demonstrates the contact of the engagement?
With his help, we doubled or tripled our efficiency and were able to publish our full fastly. We also had a more congruous full calendar which included email marketing campaigns, collective media full, and press release agility.
Overall, his work made us better and more professional. We are now able to move faster and our size of interaction is much higher.
How did Blank Slate Content accomplish from a project treatment standpoint?
Blank Slate Content’s project treatment experiences were excellent and top-class so we never missed a deadline. They were reliable and congruous.
What is (from your point of view) the key factor to pay observation while intercourse with Blank Slate Content?
Daniel was proactive in provisions of letting us know when we were behind or reaching out when we hadn’t adjoind in a while. His outreach kept projects moving along in a early form. We had a trusting relationship where we could adjoin openly, allowing us to move projects along faster.
Even when it was stressful and we had a lot of full to work through, he had a structured program so that was one less thing to harass almost. I trusted that see component of our campaign would be handled agreeably.
What aspects of their work would you like to get improved?
It’s hard to say. If anything, some of his full could’ve been less wordy and more peaked. On the other hand, he did help us make some of our other full more peaked.
Do you have any advice for possible clients?
To get the most out of the engagement, revisit all of your interaction channels and try linking them unitedly so that the tone is congruous athwart all of them. Blog posts are written differently than website copy or collective media posts so work on having an overall full strategy that isn’t task-based or centered about one channel. That’s what we did and I’m lucky with that choice.
