Some details
Creating a Winning Brand from Scratch
To help people eat well without the effort - the framework was in place, all they needed was a name, a brand, and a go-to-market strategy.
We knew we were going to make people’s lives easier, and the brand should reflect that simple solution. We landed on the name Made. A simple statement about the food and the process — hand made, well made, properly made.
We knew the product would speak for itself, so we wanted to limit any visual noise and distraction.The full Made experience really comes to life on MadeFoods.com, a custom e-commerce website where customers can select their store, order and pay for their meals ahead of time.
Services provided: Branding, advertising creative, packaging, photography, responsive &, ecommerce website and signage.
