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Some details
FUEL+ believes eating healthy should cost the same (not more) and taste just as good. They sell smoothies, cold pressed juices, and other specialty beverages and foods across three locations in Toronto.
At its core, though, FUEL+ is driven by data. With a highly technical co-owner, they view data as a key differentiator to their business, and the ability to capture and develop customer “taste profiles” is central to
providing meaningful and relevant products to their audience both in store and online.When approaching their mobile relaunch, they challenged us to provide an updated design that included a new loyalty program and integrated with their existing Point of Sale (POS) system. We delivered.