Some details
D.TAILS is a Danish e-commerce consulting agency specialized in all things Shopify.Our visual identity positioned D.TAILS as experts in building the foundations of e-commerce success. We designed the logo and website to embody this fundamental element of the software that most of us use daily without stopping to think about it.
We created a custom typeface to make the website copy appear more code-like, which is also visible in the characteristics of the logo.
Our custom font was inspired by monospaced fonts. Despite the computer evolution, most code text editors still use a monospaced font as the default typeface.
