RAIL DELIVERY GROUP: infogr8 Content Marketing project at Qualified.One

RAIL DELIVERY GROUP by infogr8

Some details

RDG is ready to unveil their much-anticipated e-ticketing system to a global audience, but how do they explain how it works?

The Rail Delivery Group exists to enable rail companies to succeed in transforming and delivering a successful railway.

As part of their campaign to launch a new digital ticketing system, The Rail Delivery Group approached infogr8 to create an explainer video to highlight the advantages of

the new BritRail M-Pass ticket to their two main audiences: 1) International visitors to the UK 2) Staff and ticket officers. It was essential for the video to succinctly show the challenges the new system solves and for it to be clearly understood by an international audience.

http://infogr8.com/our-work/rail-delivery-group-mpass/

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