Some details
Approach
Campaign re-structure showed a 162% improvement in transactions in the first month alone.
Black Friday trading brought a 196% uplift in conversions.
Using agile bidding and constant optimisation we hit the sweet spot very quickly.
The Onefeed Management Platform gives us complete control of all the vital elements of the campaigns.
YoY Increase
119% increase in transactions
8% increase in average CPC
20% increase in click volume
41% decrease in CPA