Some details
Ross Mendham secured investment from Peter Jones for his Barenaked Foods business and an immovable deadline was set. We had to produce an eCommerce site to coincide with his Dragons', Den episode airing.
The high level of traffic expected straight after launch made this project truly unique to work on. Dragons’ Den is viewed by 1.9 million people, which meant the website would have to be able to handle an influx of
visitors in the days after the show.Whilst the noodles are a winning product, they',re fairly transparent so our design team introduced blocks of colour and creative styling throughout the website.
Combining the styling and colour blocks with inspiring imagery of delicious looking food boosts the aesthetics of the website and entice people to view more pages.
“Selesti went beyond the call of duty and I wouldn',t hesitate in recommending them to anyone that is looking for new ideas and superb service.”
Ross Mendham, Dragons', Den Winner &, CEO, Barenaked Foods