Marketing & Web Hosting for Hair Care Product Firm
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the founder of a organisation that sells wigs, hair extensions, and other kindred products through a assembly of e-commerce websites.
Desired goal
What challenge were you trying to address with ROI Foundry?
Our business was growing, but we didn’t have a wide marketing strategy in locate for the long term or an inner team to instrument and maintain it. We’d worked with other marketing agencies antecedently, but we never felt that they really cared almost our ROI. At that point, we had poor open rates for our emails, a lot of idle subscribers, and low search rankings. We were looking for an skilled vendor to enhance our marketing efforts, as well as add features to our e-commerce website and increase our conversion rates.
Provided solution
What particular tasks were ROI Foundry responsible for?
First, ROI Foundry took over all of our hosting and web outgrowth needs from a antecedent vendor. Soon behind, they began managing the technical fronts of our SEO efforts. Together, we looked at our competitors’ online accomplishment and took note of their different strategies. We tested different outreach channels and methods to see if any of them would work for us. As we moved advanced, we expanded their role further to include full marketing, email marketing, and automation, data analysis, estate ground edifice, and any other labor that focused on increasing our digital visibility. All of these segments are included in our ongoing contract, but ROI Foundry has invested a lot of time and effort into each of them individually.
In provisions of web outgrowth, the ROI Foundry team leading analyzed our e-commerce website. They mapped out separate areas that needed to be fixed and helped us prioritize those tasks to maximize our growth. Now, they fix any bugs that come up on the platform to make sure our digital marketing efforts aren’t interrupted.
Was there a dedicated team?
The head of growth at ROI Foundry acts as our first point of touch and account director. He assigns each task to a professional with the required experienceset.
How did you come to work with ROI Foundry?
I’d worked with another SEO and web outgrowth provider in the past, but I was never fully satisfied with their labors. In my search for a new vendor, a friend referred me to ROI Foundry. I’d worked with some of their founding members antecedently and recalled their astounding work ethic and high-quality deliverables. I was eager to work with them anew.
How much have you invested with them?
So far, we’ve spent a total of $70,000–$75,000.
What is the terminal result of working with ROI Foundry?
We began working with them in February 2018, and it’s an ongoing relationship. The provisions of our engagement last to evolve as we move into new markets and leverage new outreach channels.
Results achieved
Are there any measureable or plum results?
We saw measurable results behind almost two months of working with ROI Foundry. Simply put, they were fantastic. Our conversion rates have more than doubled, resulting in almost a 500% increase in income. Our website used to influence a couple of hundred visitors per month in the spring of 2017, now there are thousands. As a result of this achievement, our market share and other KPI’s have grown as well.
ROI Foundry is dedicated to our achievement. They track our accomplishment in provisions of sales. If they notice an front of their work isn’t doing that well, they shift their access fastly and skillfully. The team takes full responsibility for their accomplishment.
How did ROI Foundry accomplish from a project treatment standpoint?
We have a weekly call with our account director at the very smallest, with additional interaction as certain. Other resources will join the call once a month for a brainstorming session. We use Wrike and Slack to share information and updates and Google Data Studio as a dashboard to handle the project.
What is (from your point of view) the key factor to pay observation while intercourse with ROI Foundry?
Aside from their work ethic and innovative access, I esteem their efficiency and dedication. They’re very result-oriented, always striving to find new ways to better our business and outaccomplish our competitors. If I ever have a question, they investigate it thoroughly and come back to us with multiple solutions.
What fronts of their work would you like to get betterd?
I can’t ponder of any fronts of their labor that could be betterd.
Any advice for possible clients?
Any organisation that’s grave almost growing should hire ROI Foundry, but they should be conscious of the effort required from their end as well. The ROI Foundry team can’t do it all. If clients cooperate closely with them, it will be a achievementful union. The team is very answering to questions and requests.
