Some details
THE GOAL: Mahindra – XUV 300 wanted to drive ad recall, quality leads and sales for its motorcycles.
BDeveloper designed an immersive campaign backed by a comprehensive full-funnel strategy, which guided people from first discovering the brand all the way to sales conversion With a comprehensive campaign that ran from May 17, 2019 for 30 days it successfully achieved:
- 20%
- 10% increase in brand recall value
- 592k Ad impressions on Google partnered websites
- 19k Ad impressions on Facebook