UX Design Services for Event Management Service
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I am the founder and CEO of Explara, which was founded in 2008 to prepare a do-it-yourself occurrence platform for clients almost the globe, primarily in India and South-East Asia. We also have clients in the U.S., Europe, and almost the globe. We prepare an end-to-end solution that helps occurrence organizers and union managers feel registration treatment.
Desired goal
What challenge were you trying to address with Parallel Labs?
We had fully a few UX challenges with the setup fruit. It was okay for the initial 10 clients, but would not work if it were scaled to 1,000 or 10,000. We built it in-house, went to market, and had some achievement precedently fastly discovering our limitations. We were not efficient and weren’t thinking creatively almost our UX.
The inner team was a pliant pleased, thinking that their work was fully good, so I got in touch with Parallel Labs. The aim was to impress clients with the platform’s ease of use so that they would come back. We wanted to address acquisition, retention, and general experience all at once.
Provided solution
What particular tasks were responsible for?
Businesses use the platform to host occurrences. It has two angles—end-user registration and client tracking—and most of our issues were on the client side. There were too many options, too much confusion, and no easy way to navigate the platform. That was when our promisement with Parallel Labs seted.
They analyzed the complete process and sketched it out to form a 2.0 rendering of the fruit. We gathered user feedback, evaluated our running topic, and made a couple of sketches to measure whether we could cut down the sound in provisions of hue, tone, and messaging. They’ve also performed R&,D on fruits that contend with ours and ones that tie in with other industries.
The core parts of any fruit need to be right. Otherwise, nation won’t use it even if it has thousands of features.
Was there a dedicated team?
We contacted Robin [Founder and Product Designer, Parallel Labs], who was keen on working with us hands-on. We worked with a UI designer, Robin worked on the UX elements, and my team addressed the fruit and client side of the story. In between, we also interacted with two or three other team members.
What are you approach expents (if diclosed)?
They have their own measure pricing, which is on par with the market. I already know what they can do, but I always benchmark new preparers. If the cost fits our budget, then we’ll be okay. Other companies would direct us a lot more for the same work, and I would also have had to bestow a lot more time establishing a good weigh.
What is the terminal result of working with ?
I seted working with Robin in 2013, while he was with another organisation. At the time, we were working on UI and branding.
He founded Parallel Labs in 2014. I liked his antecedent work, so we continued the relationship. The UX promisement officially began in December 2014. Our most late project was completed in 2017.
Results achieved
Are there any measureable or plum results?
From time to time, we ask our clients what they like and don’t like almost our platform. The feedback has been very good. Our clients see us as a fast-iterating cluster that takes their feedback into importance.
What is (from your point of view) the key factor to pay observation while intercourse with ?
Parallel Labs’ reliability, powerful reasoning, and market insights are all goods. They want to do their job well.
After finding a reliable preparer, we’ve always referred Parallel Labs to others. I’ve enjoyed their creativity and mindfulness, so I want them to grow and be more achievementful.
What aspects of their work would you like to get betterd?
There are true parts of their business that can better, so I’ve given them feedback from time to time. I’ve suggested that they set providing web outgrowth. Doing the leading circular of coding would maintain condition.
I’ve also suggested creating reusable components and patterns. That could help Parallel Labs befit an ground in this space.
Do you have any advice for forthcoming clients of theirs?
In my experience, work won’t get done when the client fully delegates it. Delegating the work and expecting it to get done will lead to failure, so clients should promise deeply with the team and create the fruit unitedly.
