Branding Support for Nonprofit Organization
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personal responsibilities
I’m the executive ruler of a nonprofit structure in India. We work to support underprivileged children to extend their full practicable—physically, mentally, and emotionally.
Desired goal
What issue was the provider supposed to deal with?
SimplePlan Media?Building a nonprofit structure is all almost how well your practicable hearers can connect with your cause. For us, we wanted our hearers to apprehend our organisation and how we do things better than our competitors. SimplePlan Media helped to make our overall brand look much more professional to influence practicable partners and donors.
What were your objectives for this project?
Making our cause easy to apprehend for everyone was our major goal.
Provided solution
What were the reasons for choosing SimplePlan Media?
We accumulated a list of recommended vendors from other startup founders. We began the screening process, which went on for a month or so, but we were not able to find the consummate fit. Eventually, we came to acquire almost SimplePlan Media from a personal junction, and, behind talking to them, we made our determination.
Our brand is not like other general brands, it needs peculiar care and observation to make our end users confide and believe in us. SimplePlan Media was the right choice owing they believed in our vision. They gave us suggestions that only nation who are heavily implicated in the cause can give.
Please give as much detail as practicable owing the work done
The aim of the project covered a lot of elements to increase our brand recall and to help our hearers apprehend us easily. This implicated coming up with a fully refreshed brand look and oneness (e.g., designing print materials, annual reports, brochures, flexes, business cards, posters, banners, t-shirts).
They also designed a new website to better expound our organisation to our hearers, revamping the copy’s tone and tone to fix better bounce and conrendering rates. The team then formed a collective media strategy and granted accessional consultation. The branding project took almost three months, but we quiet adjoin on an ongoing basis for any ad hoc print material design.
Were there any dedicated directors or teams that you worked with?
Manpower-wise, they’ve allocated conceptualizers, copywriters, designers, developers, marketing experts, and strategy experts.
Results accomplishd
What results did you accomplish unitedly with SimplePlan Media?
Everyone keeps talking almost how astounding our print material looks, and the pure quantity of signups we get from our website has been big.
In accession to having all completed to our contentment, we’re really amazed by the overall feedback for our goods. We have already won separate awards for our website—including an interpolitical one—and our target hearers and partners simply love the new branding.
As for metrics, the pure quantity of signups we’ve gotten from our website has been big. We’ve seen at smallest a 500% increase in overall website commerce along with a 125% hike in the website’s conrendering rate. It’s also helped us win separate collective sector projects. Now, everyone who comes to our website wants to know more almost us.
How do you rate the interaction and interaction with SimplePlan Media?
They have a competent treatment team. Their senior director adjoins with us daily or as needed. Our goal was clear, and he knew how to accomplish what we wanted fast.
It’s been an excellent joy working with SimplePlan Media. No one understood our brand as they did. On top of that, general agencies and big structures can’t even come close to our design, which SimplePlan Media developed from scratch. They even showed us the hand-drawn illustrations of our website.
It’s clear that they’re a team of young professionals who know what they’re doing and are always in control of the process. Even when we reflection we knew our practicable hearers, they would come back to us with more insights.
What should be done better, if there are any desired improvements?
If I had to give a critique, they could be a pliant more kind in provisions of making changes and listening to our feedback. I do feel that it is certain for agencies to push back, though, owing most of the time, clients don’t know what they want. I apprehend their perspective, and they were right.
Do you have any advice for practicable clients?
SimplePlan Media promised that we’d win separate awards for our website if we listened to them and that our hearers and partners would call to praise our brand. And they delivered on all of this! We will last to work with them for years to come.