Some details
Ladbrokes Coral Plc (GVC Holdings), a UK Giant in the iGaming and Betting market, is one of the oldest, largest, and most prestigious companies operating today. The online betting and gambling market is expanding at a CAGR rate of 11.4% rate each year.
Issue. Symphony Solutions began collaboration with this client 6 years ago and was the original technological partner to Coral Group to successfully deliver a fully-fledged sportsbook front-end platform in record time. And recently, developing and delivering the Ladbrokes iteration of such platform was the newer challenge.
Solution. The process involved 9 months of collaboration between Symphony Solutions teams and client teams to develop The Ladbrokes Sportsbook, which includes newly-added features to gain ownership, reduce licensing fees, and increase speed and load resilience.
Results. The new Ladbrokes Sportsbook front end-platform was launched in October 2019 with a bold new user interface across Native, Mobile, Tablet and Desktop, which also includes bet placement optimization and functionalities to result in the all-time highest customer satisfaction on record.
To read the full Case Study, please visit Symphony Solutions website.
