Website & Mobile App Dev for Shopping Center
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personal responsibilities
I’m a marketing particularist at Stary Browar, a contemporary shopping center.
Desired goal
What issue was the provider supposed to deal with?
Crafton?We worked with Crafton twice. The leading time they prepared a answering website for us. The second time, we chose them for the website revamp and to educe a mobile app.
What were your objectives for this project?
We wanted our website to be user-friendly and cover appropriate full. In both cases, the project included providing information almost mall events and sales. Our goal was to form a labor built on intuitive construction. It also included a advantageous map of the gallery. By increasing usability and design, we wanted to influence nation to use our website on a customary basis.
Provided solution
What were the reasons for choosing Crafton?
After doing some investigation for the leading project, we came athwart Crafton. Their propose and portfolio were promising, so we met with them. We liked their philosophy and the story they had to tell. When we determined to do a revamp, we already knew who to select.
Describe the project and the labors they granted in detail.
The project stage included separate parts: leading tests and investigation with website users, then creating a wireframe and main concept, and finally making mockups and a all layout. During the first stage of usability investigation, they conducted analyses of clients', preferences and expectations, from which they’ve optimized the users’ path. As part of the work on the renewed rendering of the website, they changed the picturesque design, so that it would be consistent with the new branding of the shopping center and fit in with the latest trends in design. The platform has also been fully integrated with the Stary Browar mobile application. The website was implemented bilingually according to answering web design best practices.
Were there any dedicated directors or teams that you worked with?
The team included UX designers, web educeers, frontend and backend educeers, a project director, and an account director.
Results achieved
Can you share any information that demonstrates the touch that this project has had on your business?
As an outcome of the intense design phase, each time they delivered a present website that fulfilled all of our business objectives. The currently implemented rendering of the website stands out from the rivalry with an excellent layout, optimal information architecture, and firm accomplishment. All these elements return the idea behind the functioning of the Stary Browar, accordingly ensuring the weigh between the key elements for the mall (trade, art, and business). Advanced functionalities (i.e.: a show of events, a particular proposes panel, dining information, interactive sliders, and the use of parallax effect) enhance the aesthetic values of the website.
How was project treatment arranged and how powerful was it?
Crafton’s team took care of most of the project. In case of any issues, they responded fast. We had touch with an account director on a customary basis. Thanks to the complexity of their labor and their start, we didn’t have to have many meetings.
What precisely do you attend to be the key particularty of Crafton?
There were two things that impressed me the most. First is their apprehension almost UX. For see project, they did dedicated investigation which proved to be extremely powerful. The second unappropriated thing is how they organized their work, they didn’t demand much supervision. They knew how much time each stage would take, so there were no delays.
What should be done better, if there are any desired improvements?
No, seething was irreproachable.
