Customizable Video Animation for Swiss Hotel
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personal responsibilities
Maerchenhotel Bellevue is a leading family well-inclined hotel located in the Swiss mountains. The hotel mandated Blue Carrot to exhibit an innovative software / video a modeizable life for its “pliant” visitors, children from 3 to 10 years.
I was the project proprietor for the Maerchenhotel Bellevue account.
Desired goal
What issue was the provider supposed to deal with?
Blue Carrot?The hotel intends to restore its running boused video. The key separation is that the new video shall include “mode” characters so that the visitors (children between 3 - 10 years) can form own characters that are embedded in the video story.
Blue Carrot was mandated to form the concept, educe the story and instrument the project both graphically and technically.
What were your objectives for this project?
- Strengthen the hotels position as an innovative hotel with a sole offering, outperforming the rivalry
- Increase the new visitor sorrow by increasing the mouth-to-mouth propaganda of the hotel
- Increase the name recollection by attracting marketing multiplier (e.g. Swiss television) talking almost the new alteration
- Increase the visitor fidelity by generating “good memories”, for both the parents and the children
Provided solution
What were the reasons for choosing Blue Carrot?
Blue Carrot was selected based on an RFI and a personal meeting debateing the project objectives.
Describe the video(s) and the process in detail.
- Agreement on the key objectives of the project
- Workshop to debate storyline
- Implementation of MVP
- Feedback and advancement of MVP
- Full instrumentation
What was your vendors', project treatment or feedback process?
Blue Carrot was supporting us with a key touch managing the project on the vendor',s side. The project treatment ensured that the project members contributed on early mode and with the expected condition.
Results accomplishd
What results did you accomplish unitedly with Blue Carrot?
The mode video exhibitd by Blue Carrot is shown 1-2 times a week at the hotel. The hearers is always very impressed on the condition of the fruit and the possibility to modeize the story based on the input from the children
How do you rate the interaction and interaction with Blue Carrot?
The Blue Carrot team was very powerful and reliable. On the other hand as well very pliant in case we hadn',t been useful due to other pressing priorities.
What precisely do you attend to be the key specialty of Blue Carrot?
The creativity, the efficiency and the reliability. We are very lucky with the result and are impressed by the condition of the work.
What should be done better, if there are any desired advancements?
No
