
Some details
Talisman is the first 100% online insurance company in Ukraine. Its main feature is avoiding of paperwork: customers get insurance online or by phone. Home page represents main Talisman products, tells about the company and its clients. We made home page as a consistent history that convinces visitors to use Talisman services. Color scheme helps to form recognizable brand and differentiate Talisman products. Branding and market
positioning are easier to do and more effective in tandem with stylish firm colors. Simple navigation helps users to quickly get acquainted with site and Talisman products. User can hide menu and navigate through the site using icons. Responsive design makes Talisman products accessible: site adapts to all devices and it’s optimized for mobile experience. In general Talisman entered the market with the new site, which became the center of its activities, and automated system of receiving applications. Its flow is established and growing.