Some details
For this project we had to design new logo and then packaging for Golden Nest company, which sells edible swallow',s nests and derivative products with this ingredient. It is known, that swallow',s nest is one of the most luxurious Chinese delicacies, also this product is quite expensive - more than $2 per 1 gram, so the client wanted the design to convey this delicateness, elegance and high end style. That is
why we decided to include a symbol of nest and bird reminiscent to swallow, but not in ordinary way - we have made letter “O” in company name as a nest. This helped us to make the design really unique and pay customer’s attention to brand name, saying that everything is interconnected. To highlight the premium quality of Golden Nest products, we decided to paint logo into golden color. After this part we started packaging design for new Golden Nest product - swiftlet nest collagen mask for dermal therapy, which is providing the skin with nourishing and moisturizing nutrients. The overall design complements logo elegance. At the front side we depicted abstract symbol which is actually made of nest patterns, while at the back of the package we have included text sections and ",How to use", illustrations. In the end this client was greatly satisfied wit