Some details
URL - https://anchordivelights.com/
CLIENT
Anchor Dive Lights is providing light devices for any type of diving and underwater conditions. The company',s strategy is oriented in selling the largest devices variety with worldwide proven experience of usage.
DESCRIPTION
As a client didn',t have a
website before, the plan was to develop a website from Scratch using WooCommerce platform and bring an accent for two points: worldwide sales and customizable product options.Bringing up the first point, we selected to implement a language and multi-currencies tool where visitors select a region clicking on a pop-up on a homepage and depending on his choice, the website will adapt all the prices and text content being comfortable for a region selected.
The customizable product approach is implemented by two different features. First one is ",configure your light", page, where the visitor is following a step-by-step questionnaire selecting his diving style and on the final step has a line of solutions proposed and leading directly to product',s pages. The second feature allows selecting additional options of the product and configures your own kit by drop-down menus on the page.
As a result, Anchor Dive Lights is a great sample of our approach in case if you want to effectively show your product variety and be highly specialized at the same time.