Some details
At A glance
Credifranco, a personal short-term loan start-up design for the Mexican market launched in 2018. To support Credifranco’s launch, 45/RPM worked alongside stakeholders to create a strong brand and identity and positioning in México.
We were intimately involved in every aspect of launch from building out the visual brand in a way that it could be applied to every aspect of launch
including the app UX to create the reporting and analytics framework that would allow them to assess results.
What We Did
- Brand building - name, logo, color palette, vector graphics, messaging and positioning
- Website design, website development and all website copy and content
- Generate brand awareness by running Google and Facebook digital marketing and PPC campaigns
- Produced motion graphic video to explain the service
- Developed Go To Market Plan and Strategy