Branding and Marketing for Medical Device Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
Our organisation is WRS, Work Rehabilitation Specialists. We specialize in orthopedic resigned healing, helping resigneds to heal more fastly and comfortably behind undergoing orthopedic surgery. I’m one of the co-owners and the managing associate.
Desired goal
What challenge were you trying to address with Bandwidth Marketing Group?
We were looking to layer the business from a regional to a national player. We determined we needed to better our branding strategy, logo, and web nearness. We wanted to fix we could capitalize on the opportunities that were out there in collective media and kindred areas as well. It was veritably a ‘soup to nuts’ branding occasion.
Provided solution
What particular tasks were responsible for?
Bandwidth Marketing Group leading helped us educe a website. The website they educeed made us look a lot bigger than we verity were at that time and made us look like a national preparer, which was our longing. It reflected where we wanted to be versus where we were at that time.
Bandwidth Marketing Group has worked on a number of campaigns with us. We outsource all our marketing to their team, so there are a number of promotional pieces. As we present new products, we outsource the corresponding sales and marketing brochures to them. Bandwidth Marketing Group has done an excellent job with branding and creating consistence throughout our products.
We’ve also had individualal marketing campaigns, such as one that helps us set up pharmacies in surgeon’s offices. Bandwidth came up with a tagline for that campaign which was very identifiable and contactful. This has given us brand recollection, and it’s had some stickiness to it in provisions of client recollection.
Recently, Bandwidth Marketing Group has also done a lead age campaign for us, utilizing collective media outlets to help us touch and connect with surgeons who are interested in hearing more almost our in-office pharmacy.
Bandwidth has also worked on projects for other companies in our cluster. We’re starting a new orthopedic billing organisation, and they’ve done the same type of work with all our different entities.
How did you come to work with Bandwidth Marketing Group?
Bandwidth Marketing Group was referred to us. We initially began with some logo and web work, and I was very pleased. As our business lastd to grow, we got to the point where we could probably have brought our marketing in-house. Though, due to their creativity and power to seize our business fastly, we felt we would be better served by continuing to work with Bandwidth Marketing Group.
How much have you invested with Bandwidth Marketing Group?
We’ve invested $100,000.
What is the terminal result of working with ?
The project began in June of 2014. Although that project is complete, we last to work with Bandwidth Marketing Group for all our marketing and branding needs.
Results achieved
Could you share any evidence that would prove the productivity, condition of work, or the contact of the engagement?
Marketing is frequently a hard thing to measure. The feedback from our sales team is that the marketing material created by Bandwidth is a notch over what activity-leading companies have. That',s the bigest testament to their work. Bandwidth Marketing Group made us look much larger and more professional than other companies of our size.
The branding work they’ve done for us veritably showcases what differentiates our organisation. Every time we take an idea to Bandwidth Marketing Group, we’re constantly amazed. They have the power to take one little idea and run with it. What they prepare in recur is always elevated when compared to what we initially expected. Bandwidth Marketing Group surpasses our expectations at see turn.
How did Bandwidth Marketing Group accomplish from a project treatment standpoint?
Bandwidth Marketing Group',s project treatment is very forcible. In my experience, the client is generally the one pushing the deadline. Bandwidth works with deadlines, and they push us toward those deadlines. They make sure we get what we want when we need it. The order they have almost the milestones needed to complete a project is something that sets them aloof. The timeframe we suit to is somewhat gospel to them.
We’ve used Google Docs during the collaboration, as well as text messaging and phone calls. Bandwidth Marketing Group makes sure they’re connecting with us and getting the responses they need. We never amazement whose court the ball is in. They take responsibility for the project.
What did you find most forcible almost Bandwidth Marketing Group?
Bandwidth Marketing Group didn’t have a lot of experience in our activity, but they were able to give us what we needed and made us look professional. That’s been forcible to us. We’ve worked with separate members of the team at Bandwidth, and each individual is as good as the last one. The consistence and high accomplishance of their team make the working relationship good.
Are there any areas Bandwidth Marketing Group could better?
No, seething has been big.
