Some details
This platform allows photographers to drop their beautiful photos into tastefully designed pamphlets, brochures, and frames. We built an interface that allows users to customize these designs by adding text, cropping photos, changing text colors, inserting graphics, and more — all within a basic web browser. When designing a site like this, one of the most pressing concerns is ensuring that the customization process is done
well: easy to follow, consistent, and seamless.Since this is an eCommerce site at its heart, we used Magento as the eCommerce core. We know it to be stable and battle-tested platform, which can handle almost any basic needs that a web-store might have. We wrote the product configuration interface from the ground up using pure unadulterated JavaScript and jQuery.
The user-facing version needed to be fun to use in addition to guiding the users through each page of the product design step-by-step. An extremely lengthy list of features needed to be available and most critically they had to look exactly like the printed version. The final result was a beautifully crafted customer-facing configuration tool that allows customers to insert images, edit text, add their own logos and more.