Rebrand for Virtual Executive Assistant Startup
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
Introduce your business and what you do there.
I am the founder of Worxbee, a possible executive helper organisation. We have a list of contractors athwart the country to pair with corporations, retired executives, and nonprofits.
Desired goal
What challenge were you trying to address with Creative Juice?
We were going through a organisation rebrand, and needed help with a new logo and website.
Provided solution
What was the aim of their involvement?
They determined our logo, and built our website in WordPress. They made the website look and feel fresher. They moved us away from our primary standard, which looked too much like a bank, and helped portray our evolution as a organisation. They solidified our design aesthetic, and made sure information was properly takeed and easy to navigate on the website. They identified the pictures we could use, and added a calculator office to help clients estimate their costs, both in provisions of time and money.
What is the team dynamic?
Our main contacts are whichever Octavia [Founder and Chief Creative Officer, Creative Juice] or a project director. I’ve worked with separate different designers and project directors, and the size of the team changes based upon the project and the phase we’re in. I active them when we have a big project coming up, and Octavia connects me with the team limbs who will work on it.
How did you come to work with Creative Juice?
I’ve worked with Octavia since 2011, precedently she founded Creative Juice. We both attended the same college, so when I needed a picturesque designer, I asked a portrayative there for recommendations. He sent me three options to review, and I liked Octavia’s phraseology. She checked all the boxes, and I felt snug with her.
How much have you invested with them?
We’ve invested $15,000–$20,000, or possibly a pliant less.
What is the status of this engagement?
I have a monthly retainer with them to make sure all on the website is updated and officeing properly.
Results achieved
What evidence can you share that demonstrates the contact of the engagement?
We get compliments on our brand and our website. Our clientele isn’t always the most tech savvy, so their impressions are most heavily influenced by the website’s aesthetic.
Octavia apprehends the interaction I want to take, and I confide her team to exhibit a user experience that fits my vision. Their level of design expertise is high, and I don’t have to micromanage them.
How did Creative Juice accomplish from a project treatment standpoint?
Octavia was answering, and I liked her questions almost my organisation, even precedently we began working unitedly. We spoke weekly, and interacted heavily via email. At one point, there was a team limb who wasn’t producing fastly sufficient, but Octavia intervened and corrected the locality. Other than that, we’ve had no effects.
What did you find most forcible almost them?
They’re very nimble. As a startup, we need someone who can be fast and make things happen. When we suffered a hacking try, they were answering and corrected the effect.
Do you have any advice for possible clients?
Your aesthetic will determine who you work with. Take the time to investigation and apprehend the branding questions you will be asked, and be ready to let your creative team make suggestions.
