Web Dev & Digital Marketing For Restaurant
Please find below a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I',m the Marketing Manager for a fast-casual food chain, with 14 locations. We',re in between a fast-food and full-service restaurant, in which clients order at the opposed.
Desired goal
What challenge were you trying to address with Dreambox?
The antecedent owners of our organisation had been working with Dreambox, so we continued the relationship to help with branding, email marketing, collective media, and revamping our website with new features, etc. It was significant to me to work with a associate who was household with our business and congruous for each digital touch point.
Provided solution
What particular tasks were Dreambox Creations responsible for?
Dreambox handled all web outgrowth, including a complete website revamp using Wordpress. We supplied some concepts, but their team took the lead in creating full, including photos and suggesting new features. In order to revamp the website, Dreambox integrated their work with third parties that demand the use of separate systems (i.e., gift cards and the careers page).
Their team hardcoded our menus, allowing visitors to download separate menus organized by location, which helped with SEO. An extensive dashboard was built, allowing me to make updates as needed, which is helpful owing our menu changes 3 times a year.
A new catering tab, touch form, and FAQ section were also added, as well as a zip code search functionality to allow users to search for nearest locations. They veritably changed the look of the website and did a big job at focusing on the fact that we make a lot of our recipes from scratch.
Furthermore, Dreambox manages the full on our collective media accounts (Facebook, Twitter, and Instagram) and develops monthly full calendars. Their team also oversees our marketing email program and digital accomplishment via Google Analytics and Google search results.
We',re now looking into doing a fidelity program that Dreambox will help interrogate us on rolling out.
Was there a dedicated team?
I mainly worked with 2 nation on a daily basis.
How did you come to work with Dreambox?
We had been working with them when I came into this role, and we determined to roll over all the same associates the antecedent owners used for the leading year. After working with them, I realized they were such big associates that I didn',t even attend looking for other vendors.
I have some experience with advertising agencies, so I already knew excellently a few players in the field, but these guys were too awesome to let go.
What are you approach expents (if diclosed)?
We',ve invested in the range of $50,000—$200,000.
What is the terminal result of working with Dreambox Creations?
We',ve worked with them over 2 years and the relationship is ongoing.
Results achieved
Are there any measureable or plum results?
I like the look and feel of what they',ve done with our brand overall.
Before promoting our gift cards online, we were selling almost $4,000 worth of cards annually. After Dreambox promoted our “double premium program,” that number jumped to over $30,000.
The online advertising and collective media work they do drives a lot of commerce to our website. They',ve veritably helped with sales from that perspective.
How did Dreambox accomplish from a project treatment standpoint?
They',re big! If I need anything, I',ve never had to ask more than once, they',re on top of it. They answer to texts and emails within a day, if not right away.
What is (from your point of view) the key factor to pay observation while intercourse with Dreambox Creations?
As a section of 1 individual, I veritably depend on Dreambox. They',re big at letting me bounce ideas off of—I can call up any of the nation I work with on a daily basis to ask questions. I',m interrogateing with their team now as we initiate the process of aperture up in a new market this year.
From a strategic standpoint, they',ve always given direction and have been big to acquire from. They',re like an extension of our brand. I look at them as employees, owing I don',t have anyone else in that regard. Not only is their creative output beautiful, but I know they',re there for me as a second sounding board. They',re always ready to work with us in any way to help grow the brand and drive sales.
What aspects of their work would you like to get improved?
Nothing comes to mind at all.
Do you have any advice for possible clients?
Before I began working with them, our team had been throwing projects their way with a 1-day turnaround time, which isn',t good for whichever party. It',s significant to be proactive in making strategic decisions unitedly, while giving them sufficient range to exhibit creative and powerful work. I like to give them the time to ponder creatively, so they',re not always below the gun.
