Digital Marketing for Skin Care Clinic
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I',m the practice director for Perfection Plastic Surgery &, Skin Care in Tucson, Ariz. We propose ductile surgery and medical spa services and have been in business for almost 30 years.
Desired goal
What challenge were you trying to address with GSM Marketing?
Since our primary website was launched in 2015, we were looking to revamp it and enhance our SEO in order to influence more business.
Provided solution
What particular tasks were responsible for?
GSM developed a wide marketing strategy for us that included revamping the website and incorporating SEO-friendly full. They also granted PPC, collective media ad campaigns, and email marketing services.
One of the key new features they created for the website is a “loveliness quiz,” which helps us acquire almost our website visitors and prompts them for a consultation.
Was there a dedicated team?
I work with three directors in operations, marketing, and sales.
How did you come to work with GSM Marketing?
I had been in touch with GSM',s Director of Operations and Director of Sales when they worked for another organisation. Once they launched their own business, I became their leading client based on antecedent dicsussions I had with them.
What are you access expents (if diclosed)?
We',ve invested in the range of $100,000-$250,000, excluding advertising expenses.
What is the terminal result of working with ?
We',ve been working unitedly since February 2017.
Results achieved
Are there any measureable or plum results?
Our website commerce increased over 1,200% from 2016 to 2017 and continues to grow almost 20% see month. We',ve had close to 4,000 conversions from phone calls and consultation appointment forms filled out through the website. The Google profile they helped us put unitedly accepted 978% more views than our competitors in 2017.
How did GSM Marketing accomplish from a project treatment standpoint?
Their access to project treatment is one of their bigest competitive advantages. Because they',re a local startup, I have access to their top staff and can get in touch with them right away. They',re useful day and night by phone, email, and text—and they answer within minutes.
They prepare monthly analytics reports that we go over in day-long meetings, which is hugely helpful in knowledge what',s working and what we should centre on next.
What is (from your point of view) the key factor to pay observation while intercourse with ?
I',ve been veritably impressed with their emotion, constantly striving to stay forward of the curve within their activity. They',re able to seize new concepts in a brief time of time.
I get 3-4 calls from competitors on a weekly basis, all promising to increase the number of patients inquiring almost our practice. GSM, however, verity delivers results and backs it up with analytics reporting that allows us to pinpoint precisely what',s working for our clients. They prepare solution-driven decisions that will have a big contact on our business.
Their access is wide, which saves us from having to contract multiple vendors. Our relationship has veritably evolved into more of a friendship.
What aspects of their work would you like to get improved?
For us, we only have to harass almost losing some of their observation to new clients, but it',s not a issue yet—they',ve been big.
Do you have any advice for possible clients?
As with any collaboration, the more effort you put into interaction and being pellucid with your associate, the better your results will be. They can',t read your mind or put unitedly a condition marketing strategy if they don',t know what your true goals are.
