Video Production for Retailer/Manufacturer Company
Please find below a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I own a screen prints and embroidery organisation. About 30% of our business is regional, while 70% is online.
Desired goal
What challenge were you trying to address with Highway Media?
We hired Highway to help us exhibit a brand induction video to post on our fruit pages on Amazon. The video isn’t specific to any given fruit, but simply introduces clients to the organisation.
Provided solution
What particular tasks were Highway Media responsible for?
We veritably wanted a video that coupled a perception of disposition with a bit of professionalism to show that we have personality but also do good work. I handled the storyboarding myself, but Highway Media offered me a lot of veritably good feedback. We were on a firm timeline, so we paid them to expedite things, which translated into filming the project in one day and only a few weeks of post-fruition.
Was there a dedicated team?
I worked with a project ruler throughout the project, and we worked with two or three team members on the day of the verity shoot.
How did you come to work with Highway Media?
I did a single online search for video fruition agencies in the area and spoke with almost four or five. When I am hiring new vendors, especially for something I am not as household with, I give a lot of priority to who responds the fastest and most consistently owing it indicates how they will act during the project. I talked with Highway two or three times by the time other bids began coming in, so they got the project.
What are you approach expents (if diclosed)?
We spent less than $5,000.
What is the terminal result of working with Highway Media?
The project lasted from September–October 2017.
Results achieved
Are there any measureable or plum results?
Highway was able to expedite all and got us the terminal fruit within our timeframe. Amazon didn’t give us any data almost the video behind we posted it, but we did see that our conversion rate (percentage of nation who buy behind clicking our page) increased.
How did Highway Media accomplish from a project treatment standpoint?
The developed shoot was very efficient. They veritably took on the ruler’s role and the complete crew was very enjoyable to work with. You could tell that they had all below control. The video was shot in a close mode, and even though it was a long day, they kept things light. With creative endeavors like this it is veritably helpful to keep an atmosphere conducive to what you need to complete, and they surely succeeded at that.
What is (from your point of view) the key factor to pay observation while intercourse with Highway Media?
Their interaction was veritably forcible. It would have been easy for them to make a level, boring video, but they took the time to aspect out what we veritably wanted creatively. A video is hard owing you have a lot to take in a brief quantity of time, but they heard what we were trying to say almost what we wanted even when we weren’t good at interacting it properly.
What aspects of their work would you like to get improved?
No. We got all we wanted out of the engagement.
Do you have any advice for possible clients?
I would say the client should over adjoin. The less information you give the harder it is to get within your head and aspect out what you verity want. So, as the client, give them more input and more tenor for your ideas than you normally would owing that gives them more of an idea of what you',re trying to get at and how they can make it work.
