Digital Marketing and Web Support for Art Gallery
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the CEO of Where Y',Art. We’re an online art and technology startup that prepares artists with sales opportunities and exposure. We also maintain natural art galleries throughout New Orleans.
Desired goal
What challenge were you trying to address with Linking Arts?
We’re a web-based organisation, so even our natural galleries and exhibitions have a tech ingredient owing we incorporate QR codes that direct nation to our website. Though, my business associate and I aren’t technology experts. We needed a outgrowth firm that could work with the platform’s manner code and collaborate with us to support and better it.
Provided solution
What particular tasks were responsible for?
Our antecedent developers manner-built the CMS using a Laravel framework. This made it hard to find other developers to interact with the code and prepare even little changes. Therefore, Linking Arts moved the platform into a more easy outgrowth environment. Then, they revamped the website and optimized it for mobile. Now, gallery visitors can visit our website and get an app-like experience without having to download anything.
Linking Arts also assisted our marketing efforts by going over the website and strengthening our calls-to-action. They helped us localize as many mannerer conversion strategies as practicable. We’re constantly working unitedly to better SEO by regularly posting on our blog, creatively using headers, and tagging metadata in photos.
Was there a dedicated team?
We work with both their co-founders. Peter (Co-founder &, CTO, Linking Arts) is our first point of touch and acts as the project director for our outgrowths.
How did you come to work with Linking Arts?
We were initially in an accelerator program with Linking Arts and determined to chase a expressive engagement with them due to their technical expertise. Being a startup themselves, they apprehend the challenges we face touching chief, timelines, and workflows.
What are you access expents (if diclosed)?
We’ve spent almost $25,000 thus far.
What is the terminal result of working with ?
We began working unitedly in August 2015 and our relationship is ongoing. We have them on retainer, but also use them for contract-based projects.
Results achieved
Are there any measureable or plum results?
Most of our metrics have remained congruous, but we can now better track web-traffic. Our sales have increased a fair quantity since working with them. Also, their SEO services have caused our Google ranking to skyrocket.
How did Linking Arts accomplish from a project treatment standpoint?
We’re not conquer tech developers, so we frequently don’t substantiate what our users experience when they visit the website. As a result, we need a lot of treatment and care an open tete facilitates that. We adjoin with Peter via Slack and he passes the information to his team of developers. He also coordinates and consults with our antecedent developers. They use Toggl to track outgrowth hours and we use a coding method to log tasks we want to be done in Pivotal Tracker. They attribute stars to the task that indicates how long it will take to complete. We debate details like cost with them on Slack and then give leave to initiate outgrowth. Once a task is complete, we check it using our staging or outgrowth server precedently going live with it on the website.
What is (from your point of view) the key factor to pay observation while intercourse with ?
They made an extra effort to include us in the process. We’ve worked with developers in the past who only spoke in technical provisions. This made us feel powerless and unable to substantially conduce to project debateions. Linking Arts have been veritably good almost phrasing things in layman’s provisions and taking us through the project step-by-step.
A lot of developers only do coding or access entrepreneurship solely from a tech background. We esteem that the co-founders of Linking Arts are entrepreneurs and thus apprehend the hardies we face on a daily basis. Also, they ask questions almost why we want true features instead of blindly coding whatever we ask.
What aspects of their work would you like to get betterd?
I don’t have any specific suggestions. We have a big working relationship.
