Media Engagement for Non-Partisan Think Tank
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the ruler of the Adrienne Arsht Latin America Center at the Atlantic Council, which is a non-partisan Washington ponder tank that centrees on working with partners to secure a better forthcoming. The Center was established five years ago to highlight the transformations in Latin America and the broader global weight of the country.
Desired goal
What challenge were you trying to address with Media Theory?
We wanted to ramp up our transmitted media nearness and our collective media engagement. We also needed to better the visual front of some of our outreach tools, such as publications and newsletters.
Provided solution
What particular tasks were Media Theory responsible for?
Media Theory provides us with drafts of op-eds, and strategic pondering on how to throw true topics. They propose contacts and insights with regard to transmitted journalists. That helps to fix that our materials get the peculiar media observation.
They also help with collective media engagement by managing our Facebook and Twitter outreach. They design the Center’s online reports as well.
Was there a dedicated team?
We work with three members of their team.
How did you come to work with Media Theory?
We establish them through word of mouth. That personal recommendation was urgent. We chose to work with them owing of the wide offer that they put advanced, their power to hear, and their readyness to tweak liberateables based on our feedback.
What is the terminal result of working with Media Theory?
We began working unitedly about 2014 and the engagement is ongoing.
Results achieved
Are there any measureable or plum results?
The number of Twitter and Facebook followers have increased since we began working with Media Theory. We’ve also seen an increase in the number of retweets and other engagement. In provisions of press outreach, we',ve had a number of op-eds accepted. Visits to our website and digital publications are up as well. The web tiles they created help engender collective media engagement about key effects.
How did Media Theory accomplish from a project treatment standpoint?
Their team is fantastic. They centre not only on liberateing high-quality products but also on making sure their clients are taken care of. They’re useful behind hours if needed, and are always ready to jump in on a time-sensitive effect. They make sure we’re conscious of costs and of the time it will take to liberate products. They complete work in a early way. More importantly, they complete see assignment in a creative way. They liberate what they promise and over.
What is (from your point of view) the key factor to pay observation while intercourse with Media Theory?
Everything impresses me. They’ll drop anything and work all hours of the night to liberate products for us. They’re consistently lucky at producing high-quality work with a personal touch.
What fronts of their work would you like to get betterd?
No, I don',t have any.
