Some details
Objective
Panasonic cares about the health of its customers. The company launched a new NU-SC101 oven with advanced functionality, and a promotional site is supposed to demonstrate it.
Description
The basis of the image-building site for the new Panasonic oven is the idea of interactive immersion in cooking. We realized that regular photos would not have a strong effect, and creating videos would take
too much time. Therefore, an interactive product presentation that showcases its functionality became the core of the promo site.We identified 7 key product features and put them into separate screens on one interactive slider. The slides contain short text descriptions, they are also animated on the layout of the oven image. Each block shows the oven’s working processes and its interaction with the users. This explored the technical capabilities of the product to the maximum and highlighted the combination of innovative spirit with convenience in daily usage.
Infographics has a special place in the style of the promo page. Vector graphics is displayed as icons and made using glowing effect which symbolizes the product’s interface elements. Vector animation makes the general image more bright and pleasant to look at.
https://eplaza.panasonic.ru/NU-SC101/
