Some details
The Huck It™ mobile game was developed for ski lovers who want to experience the thrill-seeking adventure of mastering the best snow on earth. We helped Huck It™ create and launch the first ultra-realistic 3D mobile ski game featuring both Race and Freeride modes.
Our design, animation and development teams recreated the terrain of Utah’s top resort with meticulous detail. The 3D game is not all white knuckles and
puckered takeoffs—this snowy wonderland is a feast for the eyes. Players can ski through the snowy curves and towering trees, reminding them of why they live to shred.Development of Huck It™ for iOS and Android included strategic planning, UI design, game flow, and developing the launch marketing strategy. We were involved in every step of the process, from concepting and designing the game mechanics, creating the social media plan, and enacting app store optimization (ASO) to gain downloads.
The launch marketing plan included social media and digital marketing, promotions and contests, experiential marketing events and strategic sponsorships. To date, Huck It™ has amassed over 80,000 downloads and is an influencer in the alpine ski community.
