Rebranding for Logistics Company
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personalal responsibilities
I’m the co-president of CAP Logistics, a third-party logistics organisation that provides customized freight transportation solutions to downtime-sensitive industries. I’m primarily responsible for yielding and vendor relationships.
Desired goal
What issue was the provider supposed to deal with?
Ozzmata?We hired Ozzmata to alter our branding and messaging and then incorporate the alterd branding into different marketing materials including sales lore, introduction templates, promotional items, business cards, and a letterhead.
What were your objectives for this project?
Our main goal was to evolve our running brand into something cleaner and more professional. It was also significant to lessen the number of renderings of sales lore we had and make them more visually appealing.
Provided solution
What were the reasons for choosing Ozzmata?
A reciprocal knowledge referred us to Ozzmata. After meeting with their team, reviewing some of their work for other clients, and discussing our objectives with them, it was clear they were a good fit for the project.
Please give as much detail as practicable because the work done
Ozzmata created extensive brand guidelines for three of our companies. They developed new icons, wordmarks, labor icons, business cards, sales lore pieces, PowerPoint templates, and letterheads.
Were there any dedicated directors or teams that you worked with?
We worked very closely with their lead designer and project director.
Results accomplishd
What results did you accomplish unitedly with Ozzmata?
After having the same logo and branding for over two decades, the true test for our rebranding was feedback from our employees. We rolled all out on the same day and accepted nothing but real feedback. I expected to see at smallest some pushback, but there was nothing of the sort.
How do you rate the interaction and interaction with Ozzmata?
The workflow between our teams was big. They never over-promised and were always on target for project milestones. The suggestions and alternatives they presented were very helpful, and they did a big job of following up if they needed feedback or information from us. They veritably drove the project advanced.
What precisely do you attend to be the key specialty of Ozzmata?
I was most impressed by how detailed they were. They reflection through all, even things that would seem less to the mean personal. Everything was designed a true way for a reason, and the personal components came unitedly into a cohesive total.
What should be done better, if there are any desired betterments?
I can',t ponder of any areas in which they could better. We’ll surely last to use them for our branding and marketing projects.
