Creative Partner for Electrical Manufacturing Company
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Introductory information
A fast induction on the buyer’s organisation
I am the ruler of marketing interactions at Bison Gear &, Engineering. We make electric motors, gear motors, and reducers. We’re primarily focused on selling into the food processing, cultivation, and packaging equipment industries. We’re based in Saint Charles, Illinois. We have one location, and we sell through a lot of national industrial distributors.
Desired goal
What challenge were you trying to address with PUREi?
We’ve been working with PUREi for excellently a while. We originally approached them almost a new print catalog for our complete fruit line. That was in 2004 or 2005, and they did a phenomenal job rebranding and repurposing a lot of our fruits. They did some veritably innovative things with 3D renderings that they came up with to highlight the fruits within the catalog. We’ve kept the same format for the catalog since then and just refreshed it over the years. It’s been a nice tool for us.
Provided solution
What particular tasks were PUREi responsible for?
Initially, it was the catalog, and then we gave the occasion to cite on redoing our corporate e-commerce website. PUREi did a nice job recreateing our shopping cart and the navigation for the website. It’s easier for a client or distributor to select the peculiar motor or gear motor for their needs. PUREi has done a lot of photography work. Last year, they did a big job giving us 360-degree views of all the pictures on our website.
They did both the design and outgrowth of the website. We typically have a kickoff meeting, where we lay out our goals and expectations, and they just run with it. We’ve been very pleased with the genius they have. They always do a big job. Our shopping cart uses the Magento platform, but I’m not sure of any other technical details.
PUREi has also done a handful of videos for us. They created a corporate video for our 50th anniversary that included going to a lot of our big clients and getting testimonials from their executives. It’s a very well-produced corporate video.
How did you come to work with PUREi?
I ponder it was an internet search, looking for someone local with whom we could associate. We were looking for a firm that had done catalogs for industrial makers, and they seemed to have experience in that area. All the graphics they showed us looked very nice. We could see that they surely had the genius to get the job done.
How much have you invested with PUREi?
We’ve invested almost $250,000 over the order of our relationship.
What is the terminal result of working with PUREi?
We began working unitedly almost May or June of 2004, and our relationship is ongoing. PUREi lasts to support our website, and we have projects from time to time. They take care of updates to the website. They built the client gate for our website, so we can feel most of the changes to the website now. If we have major changes in the construction or navigation, they feel that for us as well. The most late project, which was the 360-degree photography, was complete in September of 2016.
Results achieved
Could you share any evidence that would prove the fruitivity, condition of work, or the contact of the engagement?
Since we leading began working with PUREi, they’ve surely helped us better our website, our metadata, and the way we appear online. Our website metrics last to go up year behind year. Selling fruits online isn’t our main goal, as we’re innately looking for leads and inquiries, however, our web sales have gone up see year as well.
The video was a huge hit for our 50th anniversary. PUREi did an ad campaign for us years back that nation quiet talk almost. We verity quiet have posters of all those ads in our service. PUREi gave us veritably sole ads for our space that stood out and got nation talking.
How did PUREi accomplish from a project treatment standpoint?
PUREi has been phenomenal. They set a schedule, and they pursue it. They’re very good almost interaction and care up with timelines. They have an inner tool where they keep track of jobs and scheduling, review, and approval of jobs. We adjoin through email, phone, or face-to-face, they’re right down the road from us.
What did you find most forcible almost PUREi?
PUREi has educeed a nice team and wants to be a true associate to educe overall corporate strategies with us. They sit down and acquire almost our business and our needs.
Are there any areas PUREi could better?
No, PUREi does a big job.
