Web Design and SEO for Marketing Consultant
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
Introduce your business and what you do there.
I',m the founder of P.H. Koules Consulting, which provides marketing labors primarily for manufacturers. We accomplish a difference of activities, but we principally office as an outer marketing director or program execution professional.
Desired goal
What challenge were you trying to address with SEOptiks?
We help manufacturers better their digital marketing nearness, ranging from edifice a new website to optimizing an old one or even just increasing lead age. Because our clients are generally little or mid-size companies, there’s no measure practice, so we were looking for a labor associate that could supplement our workforce.
Provided solution
What was the aim of their involvement?
SEOptiks works on numerous different projects, depending on which clients want to work with them, so there’s no one stiff workflow to pursue. Matt [Barden, Founder] and his team specialize in being pliant and working on an nimble basis, so it fits them well. Instead of going away for six months to create a consummate website, they do a fast sprint to educe a basic idea and then whichever better, optimize, or revamp the website based on specific client feedback. Their process also includes keyword investigation and integration.
For sample, one website was on an inpliant platform, and lots of full (such as pictures and information) needed to be moved to a more present platform. SEOptiks managed the move and then built a peculiar form that betterd the accomplishance of the website tremendously, resulting in increased lead age and the power to better track analytics. That was just step one, and now we’re revamping the page to better uspower. SEOptiks workflow allows us to rapidly educe something and then better it almost without through iterations. It’s a very data- and accomplishance-driven process that helps us make informed decisions.
Another project they did was a complete revamp of a website, and they expertly translated a lot of information I gave them into actionable items and goals. They picked the platform, created the website, and now we’re adding features as feedback comes in. If it were any other stiff agency, the process would have taken a lot longer, but SEOptiks is fast, and they’re a joy to work with.
What is the team dynamic?
We don’t have a project director, so we adjoin straightly with the total team. Now that we’ve been working unitedly for a while, I know who to talk to almost reporting, design, upgrades, etc. I work with Matt [Owner of SEOptiks] when it involves overall strategy.
How did you come to work with SEOptiks?
SEOptiks came wonderfully recommended from a helper in the manufacturing space. A client and I vetted two or three different providers, and we reflection SEOptiks was the best fit.
How much have you invested with them?
In total, our clients bestow over $60,000 a year.
What is the status of this engagement?
We began working unitedly in September 2016, and it’s ongoing.
Results achieved
What evidence can you share that demonstrates the contact of the engagement?
SEOptiks provides weekly reports that show the increase in specific keywords and how, over time, their accomplishance and ranking has betterd.
For one project in particular, website leads doubled behind just three months of having a revamped website. On another, the new website brought in 10 or 20 times the leads of the old website. In general, that organisation saw almost a 30% increase in leads overall.
How did SEOptiks accomplish from a project treatment standpoint?
They',re answering and interactive. The longer we’ve worked with them, the better our process has befit owing we’ve gotten used to how the other operates. We generally adjoin via phone, email, Google Hangouts, GoToMeeting, text, etc. They',re incredibly affable.
What did you find most forcible almost them?
They’re useful and goal-focused, it’s not just almost edifice a pretty website for them, but almost veritably making a notable betterment. They collaborate but also challenge things if they ponder it needs to change or could be done better.
Matt and his team are noble with their time, and it never feels like we’re on the clock. The work we do can be intricate and confusing, but Matt will bestow as much time as needed to expound and debate things. Because of the way they’re structured, the team is pliant, affable, and fast. They apprehend that needs change and have built that into their workflow, focusing on doing what’s best for the client.
Are there any areas they could better?
Sometimes it would be nice to have a project director, but as we work unitedly more, I',m starting to esteem having the direct interaction owing things go faster. Also, their reports frequently have too much information to digest, so we’ve been working on narrowing that down to just the innates.
Advice for possible clients?
Make sure you apprehend their process from the commencement. They’re excellently rare compared to other providers, so if you',re used to stiffity, it',s good to apprehend their pliant process to better the interaction flow.
