Some details
The Challenges
The client had a huge user base that uses its mobile app for booking cinema tickets. With its growing business demands, the client needed a mobile app with a modern interface for both Android and iOS platforms to maximize its functionality and adoption rate.
One key challenge was to provide a better personalized experience for each user’s specific preferences and improve the
process of searching for movies at different locations. They also wanted to add multiple payment options.Along with the mobile app, they wanted to categorize movies by genre across the country. This would make it easy for users to find movies they might be interested in.
The Solution
Seraro developed a modern mobile app by incorporating innovative design and development concepts with a new architecture ready for large scale apps.
Several new features and functionalities were added to improve the overall cinema ticket booking experience. The app allowed users to create personalized feeds, check-in on social platforms, order food and book tickets all from a single interface. It even generated an e-ticket for a more convenient experience.
The Result
The updated mobile app has reduced booking time significantly and enhanced the adoption rate by making the booking process more engaging, effortless, and intuitive. It is now a helpful tool that lets users make informed decisions with updates on new movie releases.