
Some details
Nyraju Skin Care E-commerce Landing Pages 277% Increase in Conversions.
Ecommerce Funnel:
Overview The first step in increasing e-commerce sales is to eliminate the sources of friction and barriers to successful conversion. SiteTuners conducted a diagnostic audit of Nyraju’s mission-critic pages to identify design and usability problems that prevent visitors from converting. We then recommended improvements to
address these issues and help Nyraju benefit from quick wins. Based on SiteTuner',s recommendations, Nyraju Skin Care revised the mission-critical landing pages in their e-commerce funnel. These changes resulted in as high as a 277% increase in conversions! SiteTuners’s recommendations for Nyraju Skin Care were based on the following principles:1. Build trust
2. Be relevant
3. Have a strong value proposition
4. Be consistent
5. Eliminate distractions
6. Have a clear call-to-action
7. Make conversion easy for users
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