Social Media Marketing for Food Production Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the VP of marketing for Hello Delicious.
Desired goal
What challenge were you trying to address with SoMe Connect?
Social media wasn’t set up in our organisation and we didn’t have anyone on staff working on it. I didn’t want to take on someone full-time, but needed someone to work on collective, analytics, paid media, and geo-targeting.
Provided solution
What particular tasks were SoMe Connect responsible for?
First, they established our collective media pages and handles. They looked at our website, our portfolio, and where we were in the marketplace. From there, we determined how we wanted to present ourselves, with compliments to the type of poetry, posts, and full. We then took it a step further on how we can do it via analytics and via geotargeting.
They tested some things like hashtags to determine which were good and which were too diluted. They’d A/B test pictures to see how they deviate with consumers and then produced some user-generated full. They also do collective advertising and decide how to push our Facebook followers to our website and Amazon. They help me form general AdSpends to increase our followers, our interactions, and open Facebook posts.
They’re a full-service agency. They do all of our photography and any type of video. They help us with our Amazon platform and have just began doing the script in the backend of the website. In the forthcoming, they will update my website pictures and some other ongoing things. Once all my products have launched, they will also do a complete website cool for me.
Was there a dedicated team?
There’s the two owners, an account likeness, someone who works on the backend of our website, and another who works on the backend of Amazon.
How did you come to work with SoMe Connect?
They had already pitched to our owners and done some things with nation in our organisation precedently I came on. I vetted three collective media agencies and four companies for website. I also had three others I vetted for digital AdSpends or digital ad agency, which included Amazon.
I establish SoMe Connect to be the right fit for us owing of their team, what they do, and their owners. I knew they would be a one stop shop for me.
What are you approach expents (if diclosed)?
The work costs $8,000–$10,000 per month.
What is the terminal result of working with SoMe Connect?
We began working unitedly in October 2017 and the work is ongoing.
Results achieved
Are there any measureable or plum results?
We’ve had an increase in our Amazon sales by 20%. Our conversion rate is down to $1.40 an ad and we’re getting interactions from it. It’s so hard to say how many owing I don’t have anything to assimilate it to since we’ve never done collective media precedently. It is increasing sales.
How did SoMe Connect accomplish from a project treatment standpoint?
They’re doing big—they’re always honorable and on point. They do whatever we ask them to and always have good suggestions. They’re not like an agency trying to sell me on something or arguing with me on things. I’ve fired two collective media agencies in my past that couldn’t post anything and had interns working on my stuff. It was fearful. I’ve had none of that experience with SoMe Connect.
I have a weekly call with them and I can extend out to them anytime. If I need something, they’re always answering. The level of touch depends on the project we’re working on. We adjoin through email, Skype, and WebEx meetings. We go through their tools and their functions and what they have going on. Every month, we have a monthly recap.
What is (from your point of view) the key factor to pay observation while intercourse with SoMe Connect?
The owners are super young and agile, working with all size companies. It’s hard finding an agency that will go over and over for you. SoMe Connect surely does. They have a creative edge and they’ll do all, even if you have no course. If you do have a course for them, they’re veritably good almost taking it and enhancing it. They’ll do anything you’ll ask.
What aspects of their work would you like to get improved?
No. They’ve done all I’ve asked them to and haven’t dropped the ball on me yet.
Do you have any advice for possible clients?
If you’re going to work with them, know what you want. Don’t go in there and ruin their time. If you’re not sure which way you want to bestow your money, have a seize of what you’re doing and what you want to do. You should vet separate agencies owing a lot of can talk a big game and then be awful.