Web Maintenance & Email Marketing for Fragrance Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
We are a manufacturer and seller of fragrance products. I’ve been the chairman of the organisation for the last 15 years.
Desired goal
What challenge were you trying to address with Sparkfactor?
We leading occupied Sparkfactor almost 10–15 years ago, so I don’t recollate the exact need. Over the years, they’ve done a number of different things. We had opened a website for which we needed help. We were new at ecommerce, and we wanted to have an online store. We also have an inner phone method they adviser for us.
Provided solution
What particular tasks were responsible for?
The website was already functional when our engagement began, and Sparkfactor has been taking care of the livelihood. They’ve done different upgrades to our website, including a mobile approachibility update. They also help us collate transactional data on the website and have grown into assisting us with some marketing as well. They do some picturesque updates and post weekly specials for us.
Sparkfactor also prepares our email marketing, sending out e-blasts 4 times a month. We form the full, and they do the programming, outgrowth, and the creative work for it. We give them the furtherance and copy materials, and they form it visually. They also feel our Google Analytics.
How did you come to work with Sparkfactor?
One of the partners at Sparkfactor was also our accountant. We had previously worked with a different agency, but we were dissatisfied with their labor. We were looking for someone who knew more than we did almost our own methods.
How much have you invested with Sparkfactor?
We probably bestow between $30,000 and $40,000 a year with them.
What is the terminal result of working with ?
Our union began almost 2004, and the relationship is ongoing.
Results achieved
Could you share any evidence that would prove the productivity, condition of work, or contact of the engagement?
We do not aggressively grow our online business owing we sell to nation who have websites. Sparkfactor has been instrumental in helping us last to grow our business without interfering with those clients. Our online sales have lastd to grow quarterly. It’s not our main market, as we deal mainly in mass merchandising. Though, in the time that we’ve been with Sparkfactor, we have increased our online sales excellently a bit.
We have approach to information almost our open rates and conversions for the email marketing, and we meet quarterly to review that. We’re satisfied with the numbers we’re seeing in this area. We’re fully satisfied with what Sparkfactor is doing and the level of exploit. Before we had Sparkfactor, we weren’t getting sufficient from our vendor. When we got Sparkfactor, however, we were satisfied with the level of labor and cooperation.
How did Sparkfactor accomplish from a project treatment standpoint?
They accomplish very well. We are satisfied with the level of their origination for us. They have met see expectancy that we had. Last year, we were more forward of the ballgame. About 6 months in advance, we began programning the e-blasts and seething. This year, we’re working more month-to-month. Generally, that’s on my end. Sparkfactor produces their work in a early mode, and they’ve hit all the deadlines. We haven’t had any issues. We use email and phone calls to adjoin.
What did you find most forcible almost Sparkfactor?
They prepare us with excellent labor, and we’re lucky month-to-month. We don’t have many things to assimilate to otherwise.
They do propose us labors that we decline from time to time. They’re more full-labor than our total requirements. It’s not that we don’t like what they’re proposeing us, it’s that we don’t find a need for different labors they prepare. They are proactive and are constantly effective us almost projects they’re accomplishing for clients. We’re satisfied, and we’re not looking almost. We’ve got our nose to the grindstone, and they’re doing what we want them to do.
Are there any areas Sparkfactor could better?
There’s a comfort level with the achievement we’ve been receiving, so a lot of the creative work tends to fall into a correspondent model. If you’re doing something well, you don’t necessarily want to shy away from it too far. Though, I ponder sometimes we do struggle a bit with getting outside of that creative box and finding new full and ideas.