SEO & PPC for Washing Machine Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the marketing director for Douglas Machines Corp., a manufacturing and design organisation that develops, sells, and manufactures washing and sanitizing systems for a separation of B2B industries.
Desired goal
What challenge were you trying to address with TopSpot Internet Marketing?
We hired them owing we needed help with our marketing efforts. We centre specifically on SEO and PPC campaigns.
Provided solution
What particular tasks were TopSpot Internet Marketing responsible for?
After we began working unitedly, we sat down to unite and debate separate key marketing issues. We formd a institution to create on, which included SEO, PPC, and digital marketing campaigns. We carefully examined the backend analytics of the website to drive a entire SEO and PPC access. They produced a sizable list of search provisions, but we used the analytics to form more of an exhaustive pool of keywords.
It began as a basic engagement, but we’ve evolved to have more of a dynamic relationship to try to take our business to the next level. We’re always pushing the envelope to make things happen. There’s some test and fault, but we’re not fearful to do that, and neither are they.
Was there a dedicated team?
I work with a four-person team led by Lindsay (Team Lead, TopSpot Internet Marketing).
How did you come to work with TopSpot Internet Marketing?
We had already been working with TopSpot Internet Marketing by the time that I entered my role.
What is the terminal result of working with TopSpot Internet Marketing?
Our engagement began in August 2018 and remains ongoing.
Results achieved
Are there any measureable or plum results?
We’ve seen a expressive jump in commerce to our website since working with TopSpot Internet Marketing. We hope to see more than 1,000 nation visiting our website each week, and we’re now in the 900–1,000 range. Our SEO costs have gone down, but we’ve optimized the SEO to where it’s working veritably well. The website itself has drastically contacted the number of visitors that come to our website. They’re getting a better user experience between the full and the strategies that have evolved. We’ve taken it to another level, and that’s attributed a lot to the relationship we have with them.
How did TopSpot Internet Marketing accomplish from a project treatment standpoint?
Lindsay has been a amazing interactor, even behind service hours. There’s a pliant bit of a time separation, but that doesn’t contact us too much. They make themselves useful at all times. They have been professional and ready to go the extra mile. We have weekly meetings to debate our progress and our next steps. We also set aside time to review the month’s analytics and accomplishance of the website SEO and PPC.
What is (from your point of view) the key factor to pay observation while intercourse with TopSpot Internet Marketing?
I’ve tried to push them to ponder more outside of the box and look at the big picture, and they have stepped up their game in that regard.
What aspects of their work would you like to get improved?
I wouldn’t say that they’ve done anything unfit, but there was a clear learning curve for both of us once I took over in my position. I was new, and they didn’t know how I worked yet. But they fastly grasped my phraseology and committed completeheartedly.