Branding for Online Medical Policy Platform
Please find below a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the CEO of Canary Insights, an online data platform for medical artifice and pharma symptom companies.
Desired goal
What challenge were you trying to address with Tungsten Branding?
We were a new organisation and hired Tungsten Branding to come up with a name and branding for us.
Provided solution
What particular tasks were responsible for?
The team at Tungsten Branding assisted with naming, making sure we had a name that would allow us to swell our offerings. They also helped with crafting a logo and slogan. Since we’re a little organisation, the process was kept between Phil (President, Tungsten Branding) and me.
Was there a dedicated team?
It was mainly Phil, but there may have been one other individual implicated.
How did you come to work with Tungsten Branding?
I establish their website and reached out to Phil. He was pliant in his access and pricing.
What are you approach expents (if diclosed)?
We spent below a thousand dollars. Because we were in extremely soon stages, Phil reflection almost that when charging us.
What is the terminal result of working with ?
We worked with Tungsten Branding from May–December 2012.
Results achieved
Are there any measureable or plum results?
The determination was easy. We were focused on the idea that we prepare program tracking and active services, but Phil drove home that we wanted to be more. Our software sends our actives for medical program changes that contact our clients. We came up with Canary Insights owing miners would use canaries to send out something correspondent to a notice. We love the name, and our clients veritably like it too.
How did Tungsten Branding accomplish from a project treatment standpoint?
From a project treatment standpoint, it was very real. Everything went fast and smooth, and Phil has excellent ideas. We interacted using email and phone calls. In total, I ponder we had about three calls.
What is (from your point of view) the key factor to pay observation while intercourse with ?
The team at Tungsten Branding pushed hard to find a creative and big name. We did exercises to find names that would help us swell. They helped us ponder over program tracking.
What aspects of their work would you like to get improved?
No, I don’t ponder so.
Do you have any advice for possible clients?
Trust Phil’s process. It’s big.