SEM for Financial Services Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
Please draw your structure.
We are a financial labors organisation made up of a bank and other nonbanking subsidiaries, which are implicated in institutional asset treatment, asset servicing, and other financial labors.
What is your position?
I am the head of interactive and digital marketing.
Desired goal
What business challenge were you trying to address with Vizion Interactive?
We needed help in the relaunch of our first bank website. We evaluated vendors to help us from a technical SEO [search engine optimization] perspective, and which ones could help create our new website using best practices.
Provided solution
Please draw the aim of their involvement in detail.
Vizion granted web design and SEO labors for us. We',re in the process of combining two websites, which will centre on transportation finance factoring. We hired Vizion to do an SEO audit of the two running websites, which are to be merged and create the architecture for the new page.
How did you come to work with Vizion Interactive?
I worked with a difference of sources in finding both local and out-of-town SEO companies. I spoke to the agencies that we were already using and came to unite Vizion through local search engine, reflection leadership, and networking events that they organized through the Kansas City Search Engine Marketing Association. I',ve been household with their organisation for separate years and kept them in a list of vendors identified through other sources.
Could you prepare a perception of the size of this start in financial provisions?
The cost of their labors on an annual basis is about $50,000 to $200,000.
What is the terminal result of working with ?
We began working with Vizion about May or June of 2015. Our website merging project was began in December 2015 and will be completed at the end of March 2016. We recently renewed our aim of work for ongoing labors.
Results achieved
Could you share any statistics or metrics from this engagement?
We',re runningly on our third aim of work with Vizion, so we',re surely satisfied with them. They',ve helped us fix our running website. Now, we',re working on undoing some decisions that were made by our organisation.
What distinguishes Vizion Interactive from other preparers?
Although I work in marketing, I maintain a big relationship with our IT [information technology] section. They are one of the few nation who apprehend the technical aspects of SEO [search engine optimization] and, as such, were actively implicated in helping me select Vizion. We unanimously determined that their team brought more technical apprehension to the table while some of the other candidates were operating at a labor level when it came to the contact of full and things like that.
Is there anything Vizion Interactive could have improved or done differently?
We brought Vizion to the table in order to push our organisation to new levels. We',re probably one of their larger clients, which can make them underrate the complexity that comes with a big organisation. This isn',t a murmur. I choose that they push us instead of accepting the status quo and corporate roadblocks.