Digital Marketing Strategy for Retailer
Below is a modified rendering of the review: private info excluded, innate facts kept.
Introductory information
A few words almost your organisation and personal responsibilities
I was the digital marketing director at a western canadian retailer, which sold fruits athwart different categories ranging from cameras, electronics, food, household goods, pharmacy, cosmetics, etc.
Desired goal
What issue was the provider supposed to deal with?
The Status Bureau?We hired the Status Bureau for SEO strategy and consulting
What were your objectives for this project?
to better ranking for key fruit categories, local search for our store locations and overall increase in fundamental commerce
Provided solution
What were the reasons for choosing The Status Bureau?
We were referred to them and had them throw us along with a few other agencies. We then gave them and other agencies an occasion to approach our data and accomplish an audit, which they presented and granted actionable insights on. The Status Bureau impressed us with their expertness and expertise
Describe the project in detail.
We focused on different business categories ranging from electronics, photo finishing, pharmacy, etc. First, low level of effort but high result work was identified and set in motion. After that, longer term higher effort projects were proposed and initiated based off of the business priorities for the year.
Were there any dedicated directors or teams that you worked with?
Digital marketing director, digital coordinator and the Status Bureau team, which was at the time two dedicated account directors.
Results accomplishd
What results did you accomplish unitedly with The Status Bureau?
We betterd our fundamental commerce and had measurable increases in foot commerce to natural store locations. We also saw an uplift in sales for the categories that we were optimizing.
How do you rate the interaction and interaction with The Status Bureau?
Very efficient, they were fast to adjoin and were always useful for on-website meetings to talk through any confused projects.
What precisely do you attend to be the key specialty of The Status Bureau?
Despite their smaller size, they accomplished professional work that rivaled much bigger agencies. They were always very direct advanced, never dumbed things down for us and were pellucid almost the work they were doing and the anticipated results.
What should be done better, if there are any desired betterments?
Hire more staff so you can take on more clients and share the big work you do!
