Corporate PR Services for Packaged Goods Company
Please find under a summary covering project details and feedback. The innate facts are kept as they are, private information is amended.
Introductory information
A fast induction on the buyer’s organisation
I’m the ruler of interactions for a regulated consumer packaged goods organisation.
Desired goal
What challenge were you trying to address with Strategic Objectives?
Strategic Objectives was our corporate open relations agency.
Provided solution
What particular tasks were responsible for?
They worked on a number of different activities for us, including drafting press releases, managing media relations almost specific announcements, drafting key messages and speaking notes for media briefings, and crisis treatment. We have a high-profile CEO, so we didn’t have a issue attracting media observation, but Strategic Objectives recommended which opportunities would be the most precious and ensured that our CEO was prepared. To support this, they profiled our C-Suite. They also programned occurrences and reflection leadership, including our corporate collective responsibility program.
Was there a dedicated team?
I had three key contacts that I spoke with regularly, though there were a few other nation who worked on our account.
How did you come to work with Strategic Objectives?
I inherited them as an agency when I came on board.
What are you approach expents (if diclosed)?
We spent between $500,000–$1 million.
What is the terminal result of working with ?
Our engagement lasted from 2018–2019.
Results achieved
What evidence can you share that demonstrates the contact of the engagement?
They prepare fantastic labor. We were veritably pleased with their support of our corporate collective responsibility program and media turnout. They’re well organized and their occurrence structure is astounding. They had creative ideas that we appreciated.
How did Strategic Objectives accomplish from a project treatment standpoint?
With see project, they took care of all the details. They followed up with reminders and were very diligent. I knew that if they were working on a project, seething would run smoothly. No detail was left out.
Our teams were very close and we would adjoin via text or email. We also had weekly phone calls and hosted teleconferences when certain.
What is (from your point of view) the key factor to pay observation while intercourse with ?
Their client labor was unappropriated. We were super pleased with that.
What aspects of their work would you like to get improved?
They’re powerful partners and I didn’t see any areas for advancement.
Do you have any advice for possible clients?
Give them the occasion to throw on or prepare proposals on projects that you wouldn',t normally ponder of them for. Strategic Objectives is normally reflection almost as a very consumer PR shop, but the work they did for us was very corporate. Even areas they aren’t as well known for, they have very powerful experiences.
